Customer Business Manager - CPG

Acosta•Sacramento, CA

8d•Hybrid

About The Position

This role is responsible for growing the client's business within each retailer faster than the category and the retailer themselves. The Customer Business Manager will be responsible for creating and sustaining client satisfaction by assisting in the development of business plans and owning clients’ execution strategies with the retailers they are assigned. This role drives client growth across brands through a comprehensive and deep knowledge of the retailer’s operation and merchandising strategies and through unparalleled insight, effective selling, and execution.

Requirements

Bachelor’s degree preferred or a minimum of 10+ years ‘experience in the CPG industry preferred
10+ years of sales experience
PC knowledge and skills in word, excel, email and PowerPoint
Communication skills, including listening, presentations, written and verbal skills
Insights-based, consultative selling and negotiation skills
Intermediate Microsoft Office skills including Excel with pivot tables, Word, Outlook, PowerPoint
Retailer knowledge and respect with/ by the retailer
Understanding of our client's strategy
Clear understanding of client expectations
Understanding/ communicate insights
Persuasive selling
Professionalism
A valid driver’s license.

Nice To Haves

Bilingual skills may be required based on business necessity.

Responsibilities

Owns the development and maintenance of strong relationships with both Clients and Customers within a given geographic region, including a complete understanding of their goals and objectives.
Present targeted strategic client plans to build effective and efficient brand promotion strategies and strengthen brand activation based on customer knowledge.
Accountable for the execution of strategic plans for all Clients’ brands to Retailers within the defined geography. Key areas include sales, share, distribution, promotion, pricing, merchandising and financial management.
Responsible for ongoing Client Team communication, engaging in proactive, ongoing communications to provide status, opportunities, manage expectations, and needs associated with achievement of Client’s Business plan.
Owns the communication and transfer of knowledge about Customer changes and insights to drive understanding across relevant CROSSMARK positions, understanding the importance of being the “customer experts.”
Consistently and exclusively use CROSSVIEW as the business planning, communication and execution framework to drive consistency and efficiency internally, as well as visibility and intelligence to the client and across positions internally.
Assist Business Account Manager(s) and others in the development of targeted strategic Client plans to build effective and efficient brand promotion strategies and strengthen brand activation based on customer knowledge.
Sells additional services to Clients through analysis understanding of Client’s strategy, performance insights, coupled with Customers’ performance by brand and/or category.
Provides feedback and assists in preparation for CROSSVIEW Business Reviews and where appropriate, participates in the presentation.