Customer Analytics Senior Director
About The Position
As a Customer Analytics Senior Director, you will lead the enterprise customer analytics strategy that powers smarter business decisions across pricing, promotions, loyalty, digital, menu, and operational initiatives. You will transform complex customer data into actionable insights that drive growth, profitability, and long-term customer value. In this role, you'll help Make a Difference by uncovering opportunities that improve customer experiences and business performance. You'll Serve with Heart by ensuring customer insights remain at the center of key decisions. You'll Win as One through close partnerships with leaders across Finance, Marketing, Operations, Digital, and other business functions. And you'll Move Forward Boldly by advancing innovative analytics capabilities, measurement frameworks, and data-driven strategies that shape the future of Whataburger.
Requirements
- Bachelor's degree or equivalent work experience
- 12+ years of progressive analytics, strategy, or business intelligence experience
- Expertise in customer analytics and performance measurement
- Experience influencing executive and cross-functional stakeholders
- Strong business strategy and financial acumen
- Experience developing enterprise KPIs and reporting frameworks
- Proven ability to translate complex data into business action
- Experience leading and developing high-performing teams
- Strong communication, presentation, and executive storytelling skills
Nice To Haves
- Advanced degree in Business, Analytics, Statistics, Economics, or related field
- Experience supporting restaurant, retail, hospitality, or consumer-facing brands
- Expertise in customer segmentation, loyalty, and customer lifecycle analytics
- Experience leading enterprise analytics transformations
- Knowledge of data governance and analytics best practices
- Experience building scalable dashboard and reporting solutions
- Proven success partnering with Finance to drive growth and profitability strategies
- Experience leading multiple teams or analytics leaders within a large organization
Responsibilities
- Lead enterprise customer analytics strategy across key business initiatives
- Establish and evolve customer measurement frameworks and KPIs
- Identify customer trends, risks, and growth opportunities
- Translate analytics into executive-level recommendations
- Partner with Finance and business leaders to connect insights to performance
- Drive customer-centric decision making across the organization
- Oversee enterprise dashboards and scalable reporting capabilities
- Champion data governance and metric standardization
- Integrate customer insights into strategic planning efforts
- Lead, coach, and develop a high-performing analytics team
- Guide organizational transformation through analytics-driven insights
Benefits
- Competitive Weekly Pay
- Bonus Program that scales up to 2.5X payout potential based on company results
- 5 weeks PTO
- Flex Weeks
- Paid Corporate Holidays
- Paid Parental Leave
- 401(k) match $1/$1 up to 4%
- Competitive Medical, Dental and Vision Benefits
- Short-term and Long-term Disability Benefits
- Opportunities for Career Development and Growth
- Whataburger Family Foundation - Scholarship Program (dependents eligible) and Hardship Grant Assistance
- Wireless Service Discounts
- Computer & Software Discounts
- Fitness / Gym Discounts
- Awards and recognition for all you do
- Retirement Celebration Program
Stand Out From the Crowd
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
Associate degree
