Customer Advocacy Manager

Nexthink•Boston, MA

2d•Hybrid

About The Position

Nexthink is seeking a highly motivated, hands-on Customer Advocacy Manager to own the execution and operations of its global customer advocacy program. This role involves scaling and evolving the existing Nexthink Ambassador Program, which includes over 200 engaged customers. The ideal candidate will drive customer engagement, deliver high-impact experiences, and translate participation into meaningful advocacy. This position requires strong ownership, the ability to thrive in a fast-paced environment, and excellence in building authentic relationships that deliver customer value. The role involves close collaboration with colleagues across various aspects of the community and advocacy lifecycle.

Requirements

7+ years in customer marketing, advocacy, customer success, or similar customer-facing roles, with a track record of executing engagement programs.
Passion for building strong relationships and delivering exceptional experiences.
Experience designing and delivering engaging virtual and in-person programs and events.
Proactive, hands-on, and results-oriented in a fast-paced environment.
Strong written and verbal skills, with the ability to build rapport quickly.
Highly organized with strong project management skills and attention to detail.
Comfortable leveraging AI tools to improve efficiency and impact.
Proven ability to work cross-functionally and influence stakeholders.
Able to use metrics and insights to optimize programs and demonstrate impact.
Bachelor’s degree in marketing, business, or a related field.

Nice To Haves

Technical familiarity: Experience with CRM, marketing automation, and advocacy/community platforms is a plus.

Responsibilities

Own day-to-day operations of the advocacy program, ensuring consistent, high-quality delivery.
Identify, recruit, and engage customers; build trusted relationships and create experiences that keep them active and invested.
Plan and execute a balanced calendar of virtual and in-person activities, including events, exclusive experiences, and recognition initiatives.
Partner with internal teams to develop advocacy assets such as case studies, testimonials, peer reviews, and speaking opportunities.
Foster a vibrant, inclusive community by creating moments that are both valuable and enjoyable for customers.
Collaborate with marketing, customer success, sales, and product teams to align advocacy efforts with business priorities.
Track engagement and impact metrics; continuously refine programs based on data and feedback.
Establish scalable processes and tools to improve efficiency and maximize program impact.
Deliver targeted, personalized communications that reflect the Nexthink brand—professional, approachable, and human.
Manage advocacy platforms and external partners to support program execution.