Freelance CRM Strategist (French Speaking)

Smartbug Media/Point Sucess/Globalia

6d • $50 - $80 • Remote

About The Position

SmartBug Media is a highly respected HubSpot partner known for its client retention and a fully remote team of specialists. They focus on delivering real, measurable growth for their clients. The CRM Strategist role is a technical position focused on Revenue Operations (RevOps), HubSpot systems architecture, and native integrations. This role requires strong client-facing skills to build relationships and trust with senior-level clients, translating complex business requirements into scalable technical workflows and integrations that drive revenue growth. Success will be measured by client satisfaction, customer growth, profitability, effective billing rates, out-of-scope revenue, SMART client goals, timely strategy delivery, and individual utilization rates.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• Minimum 5 years of experience building complex solutions within the HubSpot platform.
• Written and verbal fluency in Canadian French, including grammar, spelling, and communication skills.
• Proven experience with the HubSpot software suite and a deep understanding of the HubSpot ecosystem.
• Proven ability to design systems around revenue-driving processes (lead-to-cash, forecasting, and attribution).
• Deep understanding of how HubSpot integrates natively with external tech stacks and the ability to manage complex data syncs.
• Understanding of complementary technologies clients may use within the HubSpot ecosystem.
• Strong ability to navigate complex business challenges and translate them into automated technical solutions.
• Exceptional communication, presentation, and interpersonal skills.
• High level of organization, attention to detail, and ability to manage multiple priorities.
• Demonstrated ability to ensure high client satisfaction while adhering to SmartBug values.
• High level of integrity, work ethic, and professionalism; passion for client success.
• HubSpot Trainer Certification, HubSpot Marketing Software, Sales Software, Service Hub, and Revenue Operations Certifications.

Nice To Haves

• HubSpot certifications (e.g., HubSpot Solutions Architect, Revenue Operations, or Marketing Hub Implementation)
• Experience working within a HubSpot Partner agency environment
• Familiarity with CRM migration projects, including data mapping and clean data transfer from legacy systems
• Exposure to complementary RevOps tools such as Gong, Outreach, Zapier, or data enrichment platforms like Clearbit or ZoomInfo
• Experience with project management methodologies and tools (e.g., Agile, Scrum, or platforms like Teamwork or Asana)
• Ability to create technical documentation including SOPs, data dictionaries, and system architecture diagrams
• Bachelor's degree in Business, Marketing, Information Systems, or a related field.
• Experience working remotely in a similar role strongly preferred.

Responsibilities

• Lead large-scale, high-complexity HubSpot implementation projects, ensuring alignment with strategic and tactical business goals.
• Identify and recommend complementary services to expand scope; provide scoping, quotes, and direction for implementation.
• Stay informed on industry trends and HubSpot’s competitive position to keep client strategies cutting-edge.
• Translate client and internal strategies into comprehensive HubSpot solutions supporting marketing, sales, customer success, and operational workflows.
• Provide intermediate to advanced configuration of HubSpot Marketing Hub, Sales Hub, Service Hub, Content Hub, Data Hub, and HubSpot AI.
• Own the strategy and configuration of native HubSpot integrations (e.g., Salesforce, Microsoft Dynamics, NetSuite) with expertise in sync rules, field mapping, and conflict resolution.
• Design and implement data schema, custom objects, and property mapping aligned to the client’s RevOps strategy.
• Build and optimize revenue engine components including lead scoring, advanced attribution, and automated marketing-to-sales-to-service hand-off sequences. Build complex RevOps dashboards that demonstrate clear ROI to stakeholders.
• Implement data governance best practices including deduplication logic and hygiene standards to maintain HubSpot as a reliable single source of truth.
• Provide training to clients and internal teams on how to use their customized HubSpot instance effectively; offer ongoing support and troubleshooting assistance.
• Obtain your HubSpot Trainer Certification and help onboard clients to the platform.
• Configure HubSpot instances from the ground up, including custom objects, property mapping, and data schema aligned to client specifications.
• Translate business requirements into scalable HubSpot configurations that support the full customer lifecycle.
• Conduct technical discovery to map "Current State" vs. "Future State" processes, identifying technical bottlenecks in the revenue funnel.
• Guide and mentor CRM Specialists and support Marketing Strategists on complex projects.
• Collaborate cross-functionally to align CRM solutions with broader business objectives.
• Champion knowledge sharing and process optimization within the team.
• Monitor and manage project budgets and scope; track and meet effective billing rate (EBR) goals.
• Work with the internal SmartBug team to ensure quality work is delivered to clients.
• Create and follow processes that result in differentiated client results and quality.

Benefits

• Client satisfaction (results, retention, awards, reviews, referenceable clients)
• Customer growth and profitability
• Client effective billing rates (EBRs)
• Out-of-scope revenue attainment
• Setting and achieving SMART client goals
• Timely strategy delivery
• Individual utilization rates that meet company goals

What This Job Offers

• Career Level: Senior