CRM Manager

GAN • Paradise, NV

9d • $95,000 - $135,000 • Remote

About The Position

In this role, you’ll own and drive the Simulated Gaming retention and monetization strategy, leading the execution of high-impact CRM campaigns and player journeys. You’ll manage and develop a growing CRM team, work closely with Marketing, Product, and key stakeholders across our international offices, and ensure CRM initiatives are delivered consistently and to a high standard. If you enjoy balancing hands-on CRM execution with people leadership and strategic thinking, this role offers a real opportunity to make an impact.

Requirements

• 4+ years of experience in a CRM role within the iGaming industry, with a strong focus on player retention, ideally including experience with Social Casino or Simulated Gaming products.
• At least 2 years of people management experience; leading remote teams is a plus.
• Bachelor’s degree from an accredited university is required.
• Background in marketing and a proven ability to plan and execute CRM and campaign strategies based on customer needs, local market habits, and player profiles, supported by hands-on experience with CRM tools.
• Comfortable working with a variety of stakeholders, acting as a trusted partner and adapting easily to different client and corporate cultures.
• Ability to communicate complex ideas clearly and confidently to both internal teams and external partners.
• A confident, strategic thinker who enjoys balancing high-level planning with hands-on execution.
• Highly organized, proactive, and solution-oriented, with strong prioritization skills and the ability to thrive in a fast-paced, deadline-driven environment.
• Flexible to occasionally adjust working hours to collaborate with international teams.
• Fluency in verbal and written communication in English is essential, as it's our primary means of interaction.

Responsibilities

• Plan and execute the CRM strategy across retention and monetization for multiple Social Casino brands.
• Lead and develop the CRM team, ensuring strategies are executed consistently and to a high standard of quality.
• Analyze, optimize, and continuously improve CRM journeys, identifying new opportunities for growth.
• Use player insights and behavioral data to design journeys that deliver great player experiences and strong ROI.
• Collaborate closely with internal and external stakeholders to deliver engaging, well-timed, and flawlessly executed CRM campaigns.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Number of Employees: 501-1,000 employees