Creator & Influencer Manager

NinjaTrader•Chicago, IL

5d•$95,000 - $145,000•Hybrid

About The Position

We're looking for an innovative and strategic Creator & Influencer Manager to lead our influencer initiatives within the fast-paced fintech industry. You will build a robust influencer program that increases user acquisition and drives trust in our products. This role is ideal for someone who understands the intersection of content, credibility, and compliance in financial services.

Requirements

Bachelor's degree in Marketing, Communications, Finance, or a related field
3 to 6+ years of influencer marketing experience, preferably in fintech, trading platforms, or financial apps
Strong understanding of the financial content landscape and the importance of trust and compliance in communications
Proven success managing influencers in regulated environments
Excellent project management and negotiation skills
Experience with performance-driven influencer campaigns and conversion tracking
Deep, current fluency in creator trends, platform mechanics, and emerging content formats
A hands-on operator mindset with the ability to personally source, brief, and manage creators on a day-to-day basis

Nice To Haves

Familiarity with compliance standards in financial promotions (e.g., NFA, CFTC, SEC, FTC, FINRA)
Experience in the futures industry or another investing category
Strong relationships with finance creators and YouTube/TikTok financial influencers
Background in affiliate marketing, partnerships, or user acquisition

Responsibilities

Develop and execute scalable influencer marketing strategies aligned with company goals around customer acquisition, engagement, and brand trust
Identify, segment, vet, and onboard influencer partners who resonate with the active trader audience across YouTube, TikTok, Instagram, LinkedIn, X, and emerging channels
Partner with Compliance and Legal to ensure influencer content, disclosures, disclaimers, and financial promotions meet regulatory standards (e.g., NFA, CFTC, FTC)
Negotiate campaign terms and compensation that create mutually beneficial relationships
Maintain long-term partnerships with brand-aligned influencers and financial content creators
Oversee end-to-end campaign management from concept through execution to performance review
Collaborate with Product and Growth Marketing to integrate influencer content into broader campaigns
Own content scripting and creative direction, providing creators with briefs, talking points, and hands-on support to produce on-brand, compliant content
Define, track, and analyze campaign KPIs (acquisition, engagement, conversions, and cost per acquisition), conduct A/B testing, and deliver data-driven recommendations
Support international growth by adapting creator strategy to regional audiences, platforms, and compliance requirements