Creative Strategist
About The Position
Develop creative concepts for Meta, Google, YouTube, TikTok, Apple Search Ads, and other paid and organic channels. Create strong hooks, headlines, offers, scripts, and campaign angles. Develop concepts for static ads, short-form videos, UGC, landing pages, and social content. Research competitors, trends, customer pain points, and winning creative strategies. Work closely with graphic designers, video editors, content creators, and the marketing team. Turn marketing offers into simple, easy-to-understand creative concepts. Review advertising performance and identify which hooks, messages, and creative styles are working. Build new creative variations based on performance data. Help create and manage a structured creative testing strategy. Stay ahead of trends across FinTech, payments, rewards, crypto, consumer finance, and social media. Help maintain consistent MegPrime Pay messaging and brand positioning across campaigns.
Requirements
- Applicants should provide examples of campaigns, advertisements, UGC concepts, scripts, or creative strategies they have personally developed.
- Please include examples where you can explain the strategy behind the creative and the results it generated.
Nice To Haves
- FinTech Payments
- Consumer finance
- Banking
- Crypto / Web3
- Rewards or loyalty programs
- Mobile apps
- High-growth technology companies
Responsibilities
- Develop creative concepts for Meta, Google, YouTube, TikTok, Apple Search Ads, and other paid and organic channels.
- Create strong hooks, headlines, offers, scripts, and campaign angles.
- Develop concepts for static ads, short-form videos, UGC, landing pages, and social content.
- Research competitors, trends, customer pain points, and winning creative strategies.
- Work closely with graphic designers, video editors, content creators, and the marketing team.
- Turn marketing offers into simple, easy-to-understand creative concepts.
- Review advertising performance and identify which hooks, messages, and creative styles are working.
- Build new creative variations based on performance data.
- Help create and manage a structured creative testing strategy.
- Stay ahead of trends across FinTech, payments, rewards, crypto, consumer finance, and social media.
- Help maintain consistent MegPrime Pay messaging and brand positioning across campaigns.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
