Creative Services Director - Woio/Wuab

Gray MediaCleveland, OH
$100,000 - $160,000

About The Position

WOIO in Cleveland, Ohio, is seeking a Creative Services Director. This is a department head leadership position, managing the station’s award-winning marketing and promotions staff, and is the top creative consultant for exceeding client expectations and managing the station’s marketing initiatives. The position serves as the primary leader in developing and executing the station’s marketing strategy to drive ratings and digital impression growth.

Requirements

  • Bachelor’s degree in marketing (or related field) preferred; equivalent experience considered.
  • 6+ years related experience, including broadcast marketing and digital/social marketing, video production/editing, and Adobe Creative Cloud (After Effects, Photoshop, Illustrator).
  • People leadership: collaborative, solutions-focused style
  • Strong creative judgment
  • Strong communication and people skills
  • Flexible schedule (nights/weekends as needed)
  • Strong time management; works well across teams
  • This individual must be able to perform various physical tasks, including lifting to 50 lbs.

Nice To Haves

  • Previous management experience is preferred.
  • The ideal candidate will have an impressive reel of completed video projects and a proven track record of hitting deadlines.
  • The ideal candidate has a leadership mindset and is comfortable assuming ownership of the station's marketing goals.

Responsibilities

  • Work closely with General Manager and other department heads to manage and execute initiatives to enhance the station’s internal and external image.
  • Work directly with sales managers, account executives, and clients to complete commercial and station projects.
  • Collaborate with News Director and News staff to develop and execute powerful image campaigns that reflect the direction of the station's news brand.
  • Market all station digital media initiatives, working closely with news and digital teams to identify daily opportunities to reach the target audience.
  • Oversee station public relations, station news releases, and community partnerships.

Benefits

  • Comprehensive Medical(Rx), Dental, and Vision Coverage
  • Health Savings Account with Company contributions
  • Flexible Spending Account
  • Employer-paid life and disability benefits
  • Paid parental leave benefits
  • Adoption and Surrogacy Benefits
  • 401(k) Plan, including matching and profit-sharing contributions
  • Employee Assistance Program
  • Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
  • Paid Time Off, including Relocation PTO
  • Focus on Caring

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What This Job Offers

Job Type

Full-time

Career Level

Manager

Number of Employees

1,001-5,000 employees

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