Creative Researcher

MrBeast • Greenville, NC

9d • Onsite

About The Position

Beast Industries is building an AI-assisted creative development system that generates hundreds of concept directions from a single brief. The Creative Researcher is the primary filter between raw AI output and production-ready video frameworks. This role exists because volume alone isn't the answer; taste and judgment are. The Creative Researcher will work directly with senior creative leadership, presenting and defending their selections weekly. This role is ideal for someone who has spent years absorbing MrBeast's content, understands why the formats work, and has made AI tools a genuine part of how they think and create.

Requirements

• Deep, demonstrated familiarity with MrBeast's content catalog — format history, challenge mechanics, elimination structures, and what has and has not worked on the channel. Generic YouTube knowledge is not sufficient.
• Proven, active daily use of AI tools (Claude, Gemini, ChatGPT, or equivalent) as a genuine part of a creative workflow — must be able to show the work, not just describe it
• Strong editorial judgment: ability to evaluate hundreds of AI-generated ideas rapidly, identify the handful worth pursuing, and explain the reasoning without ambiguity
• Demonstrated comfort with high-volume creative evaluation under deadline — processing 500+ ideas per cycle and making rapid, confident go/no-go decisions is core to the weekly workflow
• Live pitching ability: must be able to present and verbally defend creative selections in a high-stakes environment with senior stakeholders

Nice To Haves

• Experience in a YouTube channel, creator studio, or high-output digital content operation where volume was high and audience feedback was fast and measurable
• Background in game design, competition format development, or puzzle construction — fields where tension, fairness, and payoff are explicit design problems
• Experience in any creative role requiring rapid curation of large volumes of raw material under deadline
• Ability to speak in depth about specific MrBeast format patterns without being coached

Responsibilities

• Receive creative briefs, run them through our internal AI creative system, and generate up to 500 raw concept directions per video
• Filter those directions down to the top 20-30% strongest using deep knowledge of the channel's format history, challenge mechanics, and audience behavior
• Develop the strongest candidates into fully pitchable video frameworks: premise, challenge structure, elimination mechanics, key visual moments, and emotional payoff
• Present and verbally defend your selections in live weekly pitch sessions with senior creative leadership
• Work multiple concepts simultaneously at different stages of development, cycling them through feedback and revision until greenlit for production
• Document into decks what you generated and why you discarded it
• Build and maintain a living library of challenge mechanics, elimination formats, and visual bit templates the broader creative team can reference
• Monitor trends in YouTube format and challenge design to bring outside references into the development process

Benefits

• Competitive Salary
• Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance
• Company contributions to employee Health Savings Accounts (HSA)
• 401k Plan with Safe Harbor company-matching
• Flexible vacation policy and paid company holidays
• Company-provided technology package
• Relocation assistance where applicable, including travel and company-provided housing for the first 90 days

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed