Creative Producer

JetBlue Airways Corporation•New York, NY

2d•$67,000 - $101,000•Onsite

About The Position

JetBlue Corporate Communications is seeking a Creative Producer to join their team. This role will collaborate with Corporate Communications, Marketing, and other departments to produce dynamic visual content, with a strong emphasis on video storytelling, supported by graphic design, photography, and digital assets. The Creative Producer will manage the entire video production lifecycle, from concept to delivery and optimization, for internal and external distribution across various channels including the HelloJetBlue intranet, On The Fly mobile app, email, events, and social media. The position also involves creating or adapting supporting visual assets like motion graphics, title treatments, presentation visuals, and social-first creative. Additionally, the role may support graphic design, presentation, photography, and event-related creative needs as required. The ideal candidate is a creative thinker with strong organizational skills, expertise in visual storytelling, exceptional video production skills, and experience in graphic design, comfortable handling diverse creative tasks.

Requirements

Bachelor’s degree in Communications, Film Production, Digital Media, Graphic Design, Visual Communications, Marketing, Journalism, or a related field; OR demonstrated capability to perform job responsibilities with a combination of a High School Diploma/GED and at least four (4) years of previous related work experience.
Two (2) years of creative services experience
Understanding of the workflow within a marketing, production, or creative department
Experience leading projects across multiple stakeholders
Advanced proficiency in Adobe Creative Cloud, including Premiere Pro, Photoshop, and After Effects
Ability to set up a studio shoot, camera, audio, lighting, seamless, etc.
Experience developing graphic design assets across digital, social, and other communications channels
Portfolio demonstrating both video production and graphic design capabilities
Understanding of aspect ratios, frame rates, conversions, and codecs
Experience with creative editing, online, finishing, including color correction and audio mixing/sweetening, mastering and occasional compositing/rotoscoping
Excellent troubleshooting/problem-solving skills
May require occasional late-night and weekend work
Available for occasional overnight travel (25%)
Valid passport with the ability to travel in and out of the United States
Must pass a pre-employment drug test
Must be legally eligible to work in the country in which the position is located
Authorization to work in the US is required, this position is not eligible for visa sponsorship.

Nice To Haves

Three (3) years or more of creative services experience
A passionate storyteller and problem solver who is committed to producing exceptional work
Excellent oral and written communication skills
Fantastic customer service ethic and high expectations for quality
Experience working at or with a creative or advertising agency, network, streaming service, or studio
Expertise in presentation design, including executive communications and leadership storytelling
Experience creating motion graphics and animated visual content
Ability to balance multiple creative disciplines and move seamlessly between design and video production projects
Understanding of editorial-related systems, effects plug-ins, digital media routing and storage, audio boards and mixing, decks, scopes, monitors and related editorial equipment
Knowledge of basic captioning and localization processes (i.e. creation of subtitles and dubbed audio) as this role may apply subtitle and caption files to all platform assets
Familiarity of optimization and best-practices for specs on social channels such as YouTube, Facebook, Instagram as well broadcast and theatrical
A team player with a positive attitude who can deliver last-minute requests and projects

Responsibilities

Partner with the Creative Manager to develop visual concepts and creative solutions that support JetBlue's strategic priorities and storytelling efforts.
Shoot, produce, and edit original video from concept to completion.
Proactively pitch original video concepts and series aligned to strategic business priorities.
Assist in pre-production and planning responsibilities including, but not limited to, scripts, storyboards, location scouts, casting, project schedules, securing proper equipment, release forms, and finalizing all other preparations for production.
Assist in all aspects of production including, but not limited to, setup, operation and breakdown of sound, video and lighting equipment, conducting interviews, following shot lists, identifying opportunities for supporting b-roll, coordinating and directing others on set, handling rights issues and releases, and addressing on-set client or participant requests.
Attend events and key reputational activations to capture original video footage, b-roll, photography, and interviews, often editing a final video on-site timed to news events.
Collaborate with contracted production companies or freelancers on projects as needed, providing creative guidance and helping to orchestrate production logistics.
Bring a social-first perspective and experience to produce and edit original video treatments and concepts, including GIFs and animation, ensuring top-quality production value and editing for each video.
Recommend and implement updates and improvements based on new production technology and animation/graphic trends.
Translate complex business information into compelling visual communications, including infographics, charts, and presentation materials.
Create motion graphics, title treatments, and supporting visual elements for video productions and live events.
Capture and edit photography for internal communications, events, executive storytelling, and other corporate communications initiatives.
Manage and organize JetBlue's digital asset library, ensuring creative assets are properly archived, searchable, and accessible for future use.
Other duties as assigned