Creative Producer (Facebook ads video)

Jobhire
$30,000 - $40,000Remote

About The Position

JobHire.AI is seeking a Creative Producer to drive growth through strong and effective creatives, particularly for Facebook ads video. The company is a fast-growing AI recruitment platform focused on making job searching smart, fast, and human. The Creative Producer will be a key growth driver, responsible for monitoring and analyzing competitor creatives, researching target audiences, and analyzing performance metrics to identify growth opportunities. They will also be involved in creating tasks for static creatives, writing scripts for video/UGC and static banners, building test hypotheses, running experiments, and managing creative projects from conception to completion. Performance analysis of creatives and campaigns, generating insights for improvement, and proposing new testing approaches are also key aspects of the role. The company fosters a culture of experimentation and data-driven decision-making.

Requirements

  • 2+ years of experience as a Creative/Marketing Producer in an IT product company, digital agency, or performance marketing environment (Facebook ads video, vertical format)
  • Ability to analyze key performance indicators and propose improvement hypotheses
  • Strong research skills: audiences, competitors, product
  • Understanding of advertising platforms (Facebook, TikTok, Google) and performance marketing principles
  • Competence in static and video production from concept to final approval
  • Portfolio showcasing successful creatives
  • English and Russian language proficiency
  • Excellent communication skills and the ability to clearly share ideas with the team

Responsibilities

  • Monitoring and analyzing competitors’ creatives in the global HR tech and AI product markets
  • Researching target audiences, candidate/employer needs, pain points, and insights
  • Analyzing performance metrics (CTR, CPA, CPM, ROAS, etc.) and identifying growth opportunities
  • Creating tasks for static creatives and writing scripts for video/UGC and static banners
  • Building test hypotheses and running experiments across advertising platforms
  • Managing creative projects from idea to final result: preparing briefs, ensuring quality control, and meeting deadlines
  • Reviewing the effectiveness of creatives and advertising campaigns
  • Generating insights on how to improve visuals, messaging, and creative mechanics
  • Offering hypotheses and systematically testing new approaches

Benefits

  • Remote work format
  • Opportunity to influence product growth through high-performing creatives
  • A culture of experimentation
  • A team environment that values initiative and creative thinking
  • Data-driven decision-making
  • Competitive salary ($30000-40000)
  • Paid sick leave
  • Paid vacation
  • A chance to build a strong portfolio for a global-level AI product
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