Creative Lead US

Medik8•New York, NY
•Hybrid

About The Position

Medik8 is a UK-based clinical skincare brand seeking a North America Creative Lead to join their Integrated Marketing team in New York, NY. This hybrid role involves leading the full-funnel design adaptation and regional execution across all North American marketing touchpoints and channels to drive brand awareness, consideration, and conversion. The primary focus is to champion, adapt, and localize global master creative toolkits for cultural relevance and commercial performance. The role starts as an individual contributor with the potential to manage a junior designer and work with local agency partners as the team expands.

Requirements

  • Solid experience of art direction, digital design, or creative adaptation within the beauty, skincare, or prestige consumer sectors.
  • Proven track record of adapting, resizing, and transcreating global master campaign toolkits across diverse regional digital (D2C, web, email, paid social), print, and retail touchpoints.
  • Expert, hands-on mastery of Adobe Creative Cloud (Photoshop, Illustrator, InDesign, Premiere Pro) to independently build, resize, and output production-ready assets.
  • Deep understanding of North American retail environments (e.g., Sephora, Ulta) and digital performance media specs.
  • Experience managing or mentoring junior designers, coordinators, or freelancers.
  • NYC-based and comfortable working in a hybrid model (2 fixed days per week in the NYC office).

Nice To Haves

  • Familiarity with enterprise DAM systems for file taxonomy, tagging, and asset organization.
  • Experience assisting or directing on-set photography or video shoots.

Responsibilities

  • Operates as the creative authority for the North America region, ensuring compelling, localized creative that maintains global brand identity and guidelines.
  • Collaborates with the Global Brand Creative team to ensure regional executions reflect global brand toolkits and storytelling.
  • Leads the adaptation, transcreation, and execution of regional assets across paid media, digital/D2C site assets, email, OOH, visual merchandising (VM), retail POS, brand events, and promotional collateral.
  • Partners with regional team leads (Brand, D2C, PR/Events, Sales) to translate commercial objectives into brand-right creative executions.
  • Stays informed about North American cultural, competitive, and market nuances to inform regional copy and visual creative output.
  • Directs, mentors, and potentially manages 1 direct report, overseeing workflow, project prioritization, quality control, and professional development.
  • Serves as the creative lead for external agency and production partners on regional initiatives.
  • Manages end-to-end creative routing, review, and asset delivery.

Benefits

  • Competitive salary
  • Comprehensive benefits package including paid time off, holidays, health insurance and retirement plans
  • Flexible & Hybrid working with min 2 days mandatory per week in-office at NYC office space
  • Transit benefits
  • Cell phone and wifi
  • WFH stipend
  • Annual product discounts
  • Annual discretionary bonus based on performance
  • Quarterly US team building activities
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