FP Movement Creative Director

FP Movement•Santa Monica, CA

17d•$225,000 - $250,000•Onsite

About The Position

FP Movement is seeking a Creative Director to spearhead the brand image's conceptualization and execution for the FP Movement customer. This role demands a highly motivated and creative individual capable of inspiring and mentoring the FP Movement photography and styling teams. The ideal candidate will possess a high taste level, contributing to the unique blend of aspirational and accessible lifestyle imagery that defines FP Movement. The Creative Director will be accountable for the brand's visual identity across all divisions. Essential skills include effective and seasoned leadership for a large team, and the ability to present creative concepts to Senior Executives from both a creative and business perspective. This is a highly collaborative position, requiring daily partnership with Marketing, Social, and other departments to continuously evolve the FP Movement brand identity. This role reports to the President of FP Movement and is based in Los Angeles, CA.

Requirements

15+ years leading creative and studio teams
BA, BFA, MA, or MFA Degree in Arts/Fine Arts or similar field
DTC experience
Ability to manage fast-paced environment and campaigns of all levels
Leadership experience in growing, scaling and developing teams

Nice To Haves

AI or digital creation experience preferred

Responsibilities

Conceptualize seasonal and monthly direction of brand photography and styling for all marketing imagery, e-commerce imagery, in-store signage and print catalogs, working with Senior Art Directors and leaders.
Attend cross-divisional seasonal trend concept meetings as the lead representative of brand imagery.
Collaborate with Trend and Concept teams and Marketing and Merchandising teams to develop unique shoot concepts and ensure imagery aligns with seasonal trends and weekly brand objectives.
Meet and communicate regularly with the President to review concepts and executions, prepare presentations for executive review, and hindsight shoot results and feedback.
Work in tandem with the Retail creative department to extend campaign imagery beyond the website through additional Omni-level print projects, promotions, display and retail signage placement.
Research and gather inspiration, stay abreast of competitors, new methods and trends applicable to the FP Movement brand identity, and develop original and creative ways to continually evolve the brand's imagery.
Direct the final customer-facing website creative as it relates to women’s and men’s imagery, including homepage and lookbook editing.
Oversee a team of Art Directors, e-commerce and editorial photographers, stylists and post-production personnel.
Motivate and inspire the team and work collaboratively to incorporate their ideas into the creative vision for the FP Movement brand.
Manpower plan the development, hierarchy and recruitment as needed to develop successful career paths for internal talent.
Align with Senior Art Director on monthly product initiatives and review product assortment to determine with team how best to feature trend concepts, key categories and special product messages through brand imagery.
Work with the team to ensure all imagery is delivered effectively and on time.
Develop studio and editorial workflow as needed for increased and effective production.
Write and deliver formal written and verbal reviews for all direct reports on an annual basis.
Oversee the scheduling, presentation, approval, distribution and execution of all projects pertaining to studio and editorial imagery.
Prioritize, delegate and multi-task daily within tight deadlines and in conjunction with business and marketing strategies.
Identify growth opportunities and talent needs to ensure succession planning within the photography and styling teams.
Manage a consistent roster of freelance and agency support.
Work closely with President and Head of Marketing to align on seasonal branded messaging.
Identify opportunities to tell larger FP Movement branded messages through cross-divisional storytelling.
Work with Senior Art Directors and Production teams on shoot concepts, location and casting direction for the brand image and guide team of Art Directors in the creation of approval presentations.
Oversee team of Senior and e-commerce Art Directors to maintain highly productive e-commerce studios including on-figure, lifestyle and still life product imagery across all divisions and multiple platforms.
Work collaboratively with the team of Art Directors, Studio Managers, Photography and Post- Production teams, on all process and workflow issues, guidelines, and retouching, with the goal of upholding image quality standards through each touchpoint of the photo studio process.
Continually evolve FP Movement's approach to e-commerce imagery, ensuring the brand acts as an industry leader and is constantly innovating its approach to creating emotional, elevated product photography.
Work with Senior Art Directors to conceptualize all editorial photo shoots, including mood boards, casting, styling, hair and makeup and location direction, ensuring each element is on brand and aligns with the approved seasonal concepts.
Partner cross-departmentally with Trend and Concept teams and Marketing and Merchandising teams to develop shoot editorials that align with trend concepts, key marketing initiatives, and seasonal business goals.
Help to forecast annual budget needs for e-commerce and editorial photography.