Creative Director [Contract or Full-time]

GlossierNew York, NY
$235,000 - $305,000

About The Position

Glossier is seeking a Creative Director to guide the look, feel, and voice of the brand across all touchpoints. This role is central to how the brand comes to life, requiring a blend of vision, taste, and cultural awareness to create a compelling brand experience. The Creative Director will lead and inspire a talented team, fostering an environment of trust, collaboration, and creative excellence, especially during a period of team transformation. The role emphasizes building both the work and the people behind it, ensuring that the strongest creative output is achieved through the right leadership and environment. The position is open to either a permanent, full-time role or a contractor arrangement, with the final structure determined by the candidate's experience and alignment with business needs.

Requirements

  • 10+ years of experience in creative roles within beauty, fashion, lifestyle, or adjacent consumer categories.
  • 4+ years in senior creative leadership.
  • Proven track record of developing and executing breakthrough creative work that builds brand equity and drives cultural relevance.
  • Experience leading and developing creative teams, particularly through periods of change, transformation, or rebuilding.
  • Exceptional people leadership skills, with the ability to inspire, motivate, and elevate a team while balancing empathy and accountability.
  • Strong creative vision and taste, with the ability to translate abstract ideas into compelling, tangible outputs that are unexpected yet uniquely Glossier.
  • Experience overseeing multi-channel creative execution, including digital, social, and experiential.
  • Highly collaborative, with experience partnering cross-functionally across Marketing, Product, and Brand.
  • Strong communication skills, with the ability to flex style and approach based on audience.
  • Deep understanding of the Glossier brand, customer, and community, with a passion for creating magic that is both meaningful and enduring.
  • Comfortable operating in a fast-paced, evolving environment, with the ability to bring structure and clarity without stifling creativity.

Responsibilities

  • Define and evolve Glossier’s overarching creative direction across all channels, ensuring a cohesive and elevated brand experience.
  • Build efficient, scalable systems across campaigns, content, and launches.
  • Lead the development and execution of 360° campaigns, from concept through final delivery across digital, retail, social, and experiential.
  • Partner with Product and Marketing to bring launches to life through compelling storytelling and visual identity.
  • Translate cultural insights and community signals into fresh, relevant concepts that push the brand forward, while establishing and upholding creative standards that ensure all work is on-brand, best-in-class, and emotionally resonant.
  • Establish and codify ownable brand assets and visual systems that make Glossier instantly recognizable across any touchpoint.
  • Act as the ultimate steward of brand distinctiveness, ensuring the work is not just beautiful, but unmistakably Glossier.
  • Brings an editorial point of view including a strong perspective on taste, culture, and curation.
  • Build scalable creative systems, toolkits, and guidelines that empower teams to execute at a high bar globally.
  • Create culturally defining brand moments, products, and symbols that become synonymous with Glossier.
  • Oversee creative output across photography, video, copy, design, and experiential, ensuring consistency and quality at every touchpoint.
  • Continuously refine creative processes and workflows to enable speed, clarity, and creative excellence without compromising artistry.
  • Lead visual merchandising in owned retail and wholesale, product packaging, merch concept and design.
  • Shape and evolve Glossier’s brand narrative, ensuring it reflects who we are today while building toward who we want to become.
  • Develop breakthrough campaigns and brand moments that deepen emotional connection with our community, focusing on human connection, everyday moments, and storytelling that authentically reflects real life.
  • Ensure consistency in voice, tone, and visual identity across all platforms and markets.
  • Partner closely with retail to bring the brand to life in physical spaces, focusing on experiential moments of brand expression that are immersive and memorable.
  • Leverage insights, trends, and cultural moments to keep the brand relevant, differentiated, and ahead of the curve.
  • Collaborate with cross-functional partners to ensure creative work not only inspires, but also drives business impact.
  • Reimagine retail as a storytelling platform and cultural touchpoint.
  • Lead the creation of immersive, ownable physical environments that extend the brand into real life.
  • Define the next era of Glossier retail experience.
  • Lead, inspire, and develop a high-performing Creative team, fostering an environment of trust, collaboration, and creative excellence.
  • Navigate and stabilize a team that has experienced significant change, bringing clarity, consistency, and renewed energy to the function.
  • Balance creative freedom with clear direction, ensuring team members feel empowered while aligned to shared goals and standards.
  • Provide thoughtful, actionable feedback that elevates both the work and the individuals behind it.
  • Build and scale team structures, roles, and ways of working to support long-term success.
  • Partner cross-functionally with Marketing, Product, and People to ensure alignment, prioritization, and effective execution of initiatives and projects.
  • Own and evolve the end-to-end creative operating model, ensuring the team delivers high-quality work at speed and scale.
  • Champion a culture that reflects Glossier’s values of Be Human, Be Curious, Be Playful, and Be Helpful, while holding a high bar for performance and accountability.

Benefits

  • medical health insurance
  • 401K
  • equity in the form of Restricted Stock Units
  • Paid Time Off
  • Short Term and Long Term Disability leave
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