Creative Director, Global Brand, Content & Campaigns

Global Citizen•New York, NY

1d•$133,000 - $140,000•Hybrid

About The Position

The Creative Director, Global Brand, Content & Campaigns will define and drive the creative vision for Global Citizen across its most important campaigns, content, and global moments, translating ambition into work that is culturally relevant, emotionally compelling, and built to drive action. This is a hands-on creative leadership role. We are looking for someone who can move seamlessly between vision and execution, developing strong ideas, guiding multidisciplinary teams, and ensuring those ideas are brought to life at the highest level across digital, video, social, editorial, and live environments. This role oversees a cross-functional creative team spanning design, video, and editorial, and creative operations to build the content required to scale creative output globally. From campaign development to tentpole events, this person will shape how Global Citizen shows up in the world, ensuring every output is distinctive, high-quality, and aligned to our mission. The ideal candidate brings a rare combination of creative instinct, operational rigor, and experience in creative production, someone who understands both how to make great work and how to deliver it consistently across complex, fast-moving, global initiatives.

Requirements

8–12+ years of experience in creative roles, with leadership experience managing multidisciplinary teams
Experience with social impact, advocacy, nonprofit, public affairs, or mission-driven brands preferred
Excellent communication and feedback skills; you simplify complex topics, make fast, sound calls, and bring others along
Strong portfolio demonstrating work across campaigns, content, and experiential or event-driven creative
Proven ability to operate across concept development and hands-on execution
Experience working on global campaigns and/or international markets
Strong understanding of live events, production, and experiential formats
Exceptional storytelling instincts and a high bar for creative quality and craft
Ability to thrive in fast-paced environments and manage multiple priorities simultaneously
Strong communication and collaboration skills across cross-functional teams and senior stakeholders
Highly organized, with the ability to build and scale creative systems and processes
Using AI tools to work smarter and drive impact is an essential part of every role at Global Citizen. All staff must integrate AI into their daily work, whether improving workflows, analyzing information, or enhancing communication in service of our mission.

Responsibilities

Define and drive the creative vision across Global Citizen’s campaigns, content, and tentpole moments
Translate strategic priorities into bold, insight-driven creative concepts
Present creative concepts and direction to senior leadership, clearly articulating vision, rationale, and impact
Partner with the head of brand to elevate the brand’s creative output to be culturally relevant, distinctive, and globally resonant
Ensure consistency and excellence across all touchpoints, digital, social, editorial, and live
Push the organization beyond expected creative into work that captures attention and drives action
Oversee creative feedback and quality across all project stages; provide clear, timely decisions that keep momentum without sacrificing excellence
Inspire the organization with industry trends, creative references, and new platforms; codify what’s “on‑brand” and how we measure brand success
Lead and manage a multidisciplinary team across design, video, editorial/content, and creative operations
Provide clear direction and actionable feedback that elevates the quality of work across all disciplines
Foster a culture of creativity, collaboration, accountability, and high performance
Set priorities and ensure the team is effectively resourced across multiple campaigns and projects
Mentor and develop team members, strengthening both craft and creative thinking
Review and approve all day-to-day assets and merchandise samples
Lead end-to-end creative development for global campaigns, from ideation through execution and launch
Partner closely with Sr. Director of Global Marketing, Partnerships, Comms, Production, and Office of the CEO to align on strategy, messaging, and delivery
Build creative systems for social-first and vertical-first storytelling, including rapid-turn content, creator/talent-led assets, and platform-native adaptations.
Oversee the creation of assets across formats, including digital, social, video, and editorial
Ensure all work is delivered on brief, on time, and at a high level of creative excellence
Establish and optimize workflows for creative development, asset production, and cross-team collaboration
Build and maintain systems for asset management, storage, and distribution across global teams
Ensure clear processes for briefing, approvals, and delivery across all creative outputs
Partner with project management and marketing teams to enable efficient, scalable execution
Identify gaps in tools, resourcing, and processes, and proactively implement solutions
Lead creative direction for major tentpole moments, including Global Citizen Festival, Global Citizen NOW, and international activations
Translate campaign ideas into live and experiential formats in partnership with Events and Production teams
Oversee visual identity, storytelling, motion, and content capture for live moments
Be hands-on during key moments to ensure creative execution meets the intended vision
Bring a strong understanding of production realities, including timelines, budgets, and constraints