Creative Director, Art (Health)

Grey US•New York, NY

14h•Hybrid

About The Position

At GREY, part of WPP, we create Famously Effective ideas that move people, business, and the world forward – harnessing the power of creativity to solve business problems – for the world’s most influential brands. Our core values – creativity, unity, empathy, and service – power the work we do in each of our 25+ studios across six continents. About WPP WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com. CREATIVE DIRECTOR, ART WHO WE ARE Grey Health is the culmination of the rich legacies of two powerhouse brands — Grey and TANK. With borderless employees spread across 20 studios in 18 countries, we all work collaboratively with one mission in mind: to deliver famously effective ideas that drive business results for top tier clients in the health and wellness market. In 2023, Grey was named a Top 100 Most Loved Workplace and our agency network and the Grey, ranked in the top ten award winners at the Cannes Lions International Festival of Creativity. Grey and TANK, while maintaining their distinct brands, leverage shared resources and strategic direction for global growth. POSITION OVERVIEW Responsible for developing creative campaign concepts and leading multi-disciplinary teams through ideation to execution. Oversee the development of big, brand-building, persuasive, and unexpected ideas across all channels. Provide leadership and motivation while simultaneously extracting amazing thoughts and ideas from reporting creatives. Ability to defuse problems and come up with solutions in the best interests of the company, the clients, and the creative team.

Requirements

At least 12+ years of industry experience in a well-established, creative role with a proven track record of agency success
Agency experience working across all channels
Strong creative portfolio highlighting relevant/category experience and industry award winning work
Solid verbal communication skills, with experience presenting to all levels of clients
Knowledge of marketing, all forms of advertising, and digital experiences, with proven conceptual and design abilities
Experience working with large teams in client-facing role
Excellent written and presentation skills
Able to handle multiple projects in a fast-paced environment

Responsibilities

Direct projects from concept to completion with minimal oversight from ECDs and GCDs, ensuring that creative ideas are executed in an exceptional way –
Act in the best interest of the client’s and/or the agency’s big idea when managing the day-to-day operations
Provide creative guidance to ensure ideas are tied to strategy, pushing for Famously Effective ideas internally as well as with the client
Manage the client relationship and lead creative meetings/presentations to the client
Generate ideas to help pitch and win new business
Lead effective team meetings to both organize high quantity of work, but also to inspire and motivate team members.
Work with internal and external strategic partners to create products using the most current industry best practices
Setting an example for the larger team through setting high creative standards and overall involvement in the larger agency initiatives.
May develop junior teams with careful and consistent feedback, mentorship and model behavior
May train and supervise team members. Oversee their creative efforts to ensure they are on strategy, on schedule, and are meeting creative standards.
May oversee career development of junior team members. Perform reviews to determine strengths, growth opportunities, goals, and ambitions.
Remain current on latest creative trends globally. Stay curious about award shows, past and present case studies, production companies, and everything that is being created by some of the best people and companies in our industry. Only by gaining an understanding of what kind of work moves you and what it takes to get there, you will then be able to create work that moves others.
Be an active player in award shows either by competing with work or judging.
Stay on top of the latest technological advancements, including design software, digital tools, and platforms, to enhance creative processes and deliver innovative solutions
Remain curious about pop culture, social media trends and your audience's interests and behaviors in order to infuse culturally relevant elements into briefs and campaigns. Bring the outside world into our work, so our brands can join the conversation.
Be self-sufficient when it comes down to designing and comping a layout.