Corporate Communications Specialist II

GM Financial•Fort Worth, TX

5d•Hybrid

About The Position

The Corporate Communications team at GM Financial is dedicated to excellence in global strategic communications and storytelling. Our highly skilled team members deliver timely, relevant communications strategies and work with stakeholders across GM Financial, General Motors, the industry and local communities to drive engagement and tell our company’s stories. If you excel at building relationships, communicating effectively in a fast-paced environment and thriving while collaborating with others, this could be the right place for you. Our Communication Specialists create strategies and multimedia content that connect with customers, dealers and employees. Our team brainstorms ideas, collaborates with others, develops strategic concepts and crafts meaningful, compelling messages that inspire and motivate our audiences to take action. On any given day, you may be asked to write and edit content in a variety of channels, including, but not limited to: Websites, advertising, news releases, social media, employee communications, video scripts and executive messaging.

Requirements

Knowledge of strategic communications concepts, principles and theories
Must be comfortable working both independently and as a team
Excellent time management skills and ability to multitask
Exhibit a strong understanding of marketing theories as related to strategic communications campaigns that are built to drive the reader to take an action
Highly adaptable and quick to learn, with a proven ability to take ownership of unfamiliar tools and projects and make them successful
3-5 years of experience in a related communications or marketing role required
Bachelor’s Degree in related field or equivalent professional work experience, in journalism, mass communications, public relations or related discipline required

Nice To Haves

Experience developing, hosting and producing podcasts or other multimedia storytelling content is a plus

Responsibilities

Partner with various stakeholders to create, develop and execute multi-channel campaigns and communication programs that drive results
Own content planning, assist in production and host episodes of our financial literacy podcast, Our Two Cents
Help manage the site for our online financial literacy program, KEYS by GM Financial ® , and projects with Marketing to help promote our KEYS communication channels
Develop new ideas to support and enhance the department's overall content strategy
Act as a communication liaison to departments throughout the company
Use strong organizational and project management skills while managing multiple priorities
Demonstrate teamwork to help promote an ego-free, creative culture
Consistently manage deadlines and priorities for multiple projects simultaneously
Continually track, measure, evaluate and improve communication efforts that lead to enhanced team member experiences