Copywriter- Healthcare Consumer Experience

Health Catalyst

6d•Remote

About The Position

Join one of the nation’s leading and most impactful health care performance improvement companies. Over the years, Health Catalyst has achieved and documented clinical, operational, and financial improvements for many of the nation’s leading healthcare organizations. We are also increasingly serving international markets. Our mission is to be the catalyst for massive, measurable, data-informed healthcare improvement through: Data: integrate data in a flexible, open & scalable platform to power healthcare’s digital transformation Analytics: deliver analytic applications & services that generate insight on how to measurably improve Expertise: provide clinical, financial & operational experts who enable & accelerate improvement Engagement: attract, develop and retain world-class team members by being a best place to work. This position is currently not eligible for visa sponsorship. Summary: Join us on the frontlines of translating behavioral science into action, and action into improved outcomes for both patients and the health organizations that serve them. We’re looking for a creative thinker and versatile writer who can apply consumer science (how + why people make healthcare buying decisions) to create patient-facing content that motivates people to get the care they need — then use key learnings to shape our client-facing technology and its positioning in the market. In this role, you’ll use our proprietary psychographic segmentation model to develop clinical and marketing outreach on behalf of clients, finding creative ways to scale personalization — without sacrifice to quality or brand alignment — using AI. You’ll also partner with Product stakeholders to turn content and campaign learnings into platform improvements, and with Marketing and Sales teammates to tell a differentiated story of healthcare consumerism to executive audiences. Today, our clients see us as experts whose technology and collaboration enables them to get their patients to act. Tomorrow, Health Catalyst will lead the charge in our industry, using consumer science to make patients feel more seen and known in their healthcare than ever before, while enabling provider organizations to deliver richer experiences. You will play a pivotal role in delivering on this vision, making a direct impact on patient experience, the product roadmap, client retention and growth, and healthcare at large.

Requirements

Exceptional writing ability (journalism, editorial, or B2B content background preferred)
Experience in B2B or B2B2C marketing, ideally in healthcare or health tech
Proven ability to write for executive and buyer audiences
Strong portfolio showcasing thought leadership, brand, and/or product marketing content
Strong critical thinker who can operate without a defined playbook
Ability to quickly understand and communicate complex healthcare concepts
Comfortable writing across: Executive audiences, Technical and non-technical stakeholders
Highly curious, proactive, and adaptable
Thrives in a fast-paced, ambiguous environment

Nice To Haves

Healthcare or health tech background
Experience in product marketing or growth marketing environments
Exposure to executive ghostwriting or C-suite communications
Familiarity with AI-supported content workflows

Responsibilities

Develop content that supports: Healthcare buyers and decision-makers, Executive (C-suite) audiences, Product and go-to-market initiatives
Create assets such as: Thought leadership (POVs, white papers, executive narratives), Sales enablement materials (one-pagers, messaging frameworks), Brand and campaign copy
Write content that positions Health Catalyst as a leader in healthcare transformation
Support executive-level messaging and ghostwriting
Help shape narratives that influence market perception and category creation
Translate complex healthcare and technical concepts into clear, differentiated messaging
Support product marketing and brand initiatives across teams
Ensure consistency across all external communications
Partner with: Product Marketing (positioning and narrative development), Brand Marketing (campaigns and messaging), Sales (enablement and buyer-facing content)
Contribute insights that improve go-to-market strategy and messaging effectiveness
Evaluate content effectiveness and refine messaging based on engagement and outcomes
Continuously improve clarity, resonance, and strategic impact of content
Use AI tools to support scale and efficiency while maintaining high-quality, human-driven writing
Maintain compliance with training directives required by the organization pertaining to Information Security, Acceptable Use Policy and HIPAA Privacy and Security.
Adhere to and comply with the organizations Acceptable Use Policy.
Safeguard information system assets by identifying and reporting potential and actual security events to the organizations Security and Compliance Officers.