Coordinator, Public Relations

John Paul Mitchell Systems•Santa Monica, CA
•$31 - $34•Hybrid

About The Position

The Public Relations Coordinator is an entry-level role supporting public relations, influencer marketing, creator partnerships, events, trade media, product seeding, budget tracking, and cross-functional marketing initiatives for John Paul Mitchell Systems. The role helps organize projects, maintain trackers and reporting, and support creator and media outreach in a collaborative, creative, fast-moving environment. It is hybrid, based in the Santa Monica office three times a week, with up to 10% travel, mostly within the greater Los Angeles area. Responsibilities include coordinating influencer and creator programs; managing gifting, product seeding, mailers, and shipment logistics; supporting media relations and press materials; coordinating events; maintaining budget and campaign reporting; organizing cross-functional projects; supporting agency and community partnerships; and proofreading materials for brand voice, accuracy, and compliance. The role requires occasional evening and weekend work for events, launches, and press activities. Work is primarily computer-based and office-based, with occasional local travel and possible limited overnight travel, as well as lifting, carrying, and packing products and event materials. The expected hourly pay range is $31.25 to $33.66. The position is eligible for a discretionary bonus plan and, for eligible employees, a benefits package that includes insurance, retirement savings plans and company match, paid family leave, education-related programs, paid holidays, and discretionary vacation time.

Requirements

  • High school diploma or GED.
  • At least 1 year of experience in public relations, influencer marketing, communications, events, or marketing.
  • Exceptional organization, attention to detail, and follow-through.
  • Strong written communication skills and careful attention to spelling and grammar.
  • Ability to manage multiple deadlines and priorities.
  • Strong relationship-building skills and a professional, warm, collaborative approach.
  • Working knowledge of Excel, PowerPoint, Canva, and project trackers.
  • Sound judgment and discretion when handling creator, partner, and budget information.

Nice To Haves

  • Experience with influencer marketing platforms such as CreatorIQ, Tribe Dynamics, or Launchmetrics.
  • Event planning experience.
  • Public relations experience, including familiarity with media database tools such as Cision, Meltwater, or Muck Rack.
  • Social media knowledge.
  • Creator reporting experience.
  • Basic awareness of FTC guidance on endorsement and influencer disclosures.
  • Interest in or familiarity with the professional salon industry.
  • Bachelor's degree in public relations, communications, journalism, marketing, or a related field.
  • Experience supporting creator or influencer campaigns.
  • Beauty, fashion, lifestyle, or agency experience.

Responsibilities

  • Track creator agreements, deliverables, and approvals, and follow up with creators and internal teams.
  • Manage creator gifting and product seeding, and collect and organize creator content.
  • Help compile influencer performance reports for senior team review.
  • Support relationship management with pro artists, ambassadors, educators, and creators.
  • Coordinate product shipments, influencer and editorial mailers, event gifting, and creator replenishment requests.
  • Coordinate product donation requests, shipment tracking, and inventory with relevant teams.
  • Maintain mailing lists and distribution reports, handling contact information according to company privacy and data practices.
  • Build and maintain media lists and media contact databases, including trade media.
  • Monitor media coverage and prepare press clipping reports.
  • Research awards and deadlines and track editorial opportunities.
  • Assist with press kit updates and press release coordination.
  • Support planning and execution of Academy events, creator activations, media desksides, masterclasses, industry conferences, education events, community activations, and team events.
  • Manage event registration tracking, RSVPs, guest lists, venue research, travel coordination, and vendor communications.
  • Prepare run-of-show documents, handle product ordering, and manage day-of event logistics.
  • Maintain budget trackers, invoice tracking, purchase orders, spend reports, campaign reporting dashboards, and ROI trackers.
  • Partner with Finance and Marketing to keep spending organized and accurately documented.
  • Coordinate projects across PR, influencer, brand marketing, social, education, sales, and creative agency partners.
  • Update trackers, manage timelines, schedule meetings, follow up on action items, and maintain project status documents.
  • Organize campaign assets and help keep projects on deadline and stakeholders informed.
  • Coordinate with agency partners by gathering materials, managing approvals, tracking deliverables, coordinating meeting agendas, capturing next steps, and updating timelines.
  • Assist with ongoing management of influencer, PR, event, and media agency relationships.
  • Support administration of donation, sponsorship, and product requests, charity tracking, and community partnerships; maintain centralized trackers and documentation.
  • Proofread press materials, creator communications, and internal updates for brand voice, spelling, grammar, and accuracy.
  • Follow company guidelines for product claims, ingredient and label information, and endorsement disclosures; route questions to Marketing and Regulatory review before external sharing.

Benefits

  • Discretionary bonus plan based on personal performance and company results.
  • Medical insurance.
  • Dental insurance.
  • Vision insurance.
  • Life insurance.
  • Accident insurance.
  • Critical illness insurance.
  • Disability insurance.
  • Retirement savings plans and company match.
  • Paid family leave.
  • Education-related programs.
  • Paid holidays.
  • Discretionary vacation time.
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