Convention Sales Manager

Destination Madison•Madison, WI

9d•$52,000 - $72,000•Hybrid

About The Position

The Convention Sales Manager is responsible for positioning and selling the greater Madison area and its meeting facilities as a national destination to large national accounts. This position carries a high production goal for creating awareness, driving interest, and closing sales in a demanding and competitive marketplace. We are seeking an experienced sales leader with consultative and strategic sales skills to represent Madison-area venues, features, and services within various association and trade show segments. The successful candidate will bring well-developed sales professionalism, a goal-oriented mindset, and an interest in driving economic impact to our diverse local community to the energetic and collaborative work environment at Destination Madison. About Us At Destination Madison, we are people with a passion. A passion for the amazing community. A city of inquisitive minds, inclusive spirits with an independent vibe. We share Madison's story far and wide. And we welcome others to experience our energy. In short, we inspire a love for Madison. Destination Madison is dedicated to creating economic impact through tourism. The effects of Madison’s tourism industry benefit residents in Dane County in key areas including jobs, community services and quality of life. Destination Madison promotes Madison to new and repeat visitors, attract events to the community, and strengthen the local hospitality industry through advocacy and partner support.

Requirements

Associate’s degree or higher with a minimum of 2 years of related experience in B2B sales; or an equivalent combination of education, experience, and training
Proven skills in account management, direct sales, sales presentations in a variety of mediums and trade show exhibiting required
Strong commitment to quality and accuracy with effective organizational and time management skills
Ability to network, establish and maintain effective client and other business relationships
A strong team orientation is critical due to the collaborative culture of Destination Madison and the meeting and convention industry
Motivated to engage in the sales process with an ability to actively sell and strategically manage large high-profile accounts
Strong computer skills. Proficiency with Microsoft Office 365 suite and experience with contact management/sales account management systems

Nice To Haves

Professional experience in hospitality sales, event planning, or similar experience within the industry is preferred
Understanding of associations and the non-profit world is preferred

Responsibilities

Identify, prospect, and solicit accounts within multiple market sectors to qualify them for convention and event business in Madison, particularly at the Monona Terrace Community and Convention Center and the Alliant Energy Center
Cultivate relationships with local community members affiliated with targeted accounts and encourage consideration of Madison for future tradeshows, meetings, conventions, and/or events
Develop and maintain in-depth knowledge of primary meeting, event and lodging facilities within the area
Maintain familiarity with competitive markets, facilities and any other issues that impact the organization’s ability to effectively sell the greater Madison area and its facilities
Create and deliver sales proposals, bid presentations and client tours that showcase relevant facilities, services and area benefits
Maintain Customer Relations Management (CRM) database with current and potential convention, sports and tradeshow client information
Develop and maintain a visible profile at assigned industry events and trade shows
Develop feasible short and long-term plans and strategies for achieving department goals and objectives