Contributing Writer, Pop Culture (Freelance)

Betches Media • New York, NY

1d • $30

About The Position

Betches Media is looking for a Contributing Writer, Pop Culture to lead and grow our humor-driven newsletter presence. This editorial role is perfect for someone who lives and breathes internet culture, understands the Betches voice, and knows how to turn sharp pop culture commentary into measurable audience growth.
You’ll own three weekly newsletter sends on our Pop Off Substack and shape smart, self-aware takes on the moments everyone’s group chat is talking about. This role is equal parts pop culture lover and growth strategist.

Requirements

• 3+ years of editorial experience in digital media, newsletters, or pop culture commentary
• Strong comedic writing skills and a clear, confident POV
• Proficiency in Substack, including publishing workflows and analytics
• A track record of packaging content for growth and engagement
• Experience writing and editing at a similar publication
• Deep fluency in internet culture, memes, celebrity news, and Millennial/Gen Z humor
• Strong cross-functional collaboration skills and comfort working with branded, social, design, and business teams
• An understanding of how to balance creativity with performance metrics
• A sharp sense of humor and strong editorial instincts

Nice To Haves

• Experience writing talent interviews a plus

Responsibilities

• Own and execute three weekly newsletter sends (via Substack), from pitching and self-editing to publishing and packaging
• Pitch timely, culturally relevant angles across pop culture and internet discourse, all through the hilarious Betches voice and POV
• Develop editorial strategies that grow subscribers, increase engagement, and deepen brand loyalty
• Analyze Substack data (open rates, CTR, subscriber growth, et) to inform strategy and report on findings monthly
• Collaborate cross-functionally with social, design, video, and branded teams to extend content across platforms
• Align with the branded team on calendar sends, sponsorship integrations, and execution timelines

Benefits

• The hourly rate for this position is $30/hour for 6-8 hours per week.

What This Job Offers

• Job Type: Part-time
• Career Level: Entry Level
• Education Level: No Education Listed