Contract Growth Marketing Content Creator

Virta Health

1d • $90 - $95 • Remote

About The Position

Virta Health is seeking a Contract Growth Marketing Content Creator to provide parental leave coverage. This role will focus on maintaining continuity across high-priority Member Growth programs, with an emphasis on Open Enrollment lifecycle execution, webinar operations, and daily campaign support across various channels like email, SMS, and direct mail. This is a hands-on execution role requiring the ability to quickly integrate into existing workflows, manage multiple campaign details, and ensure critical growth programs continue to progress during a team member's absence.

Requirements

• Proven track record of writing high-performing, user-centric content that drives measurable engagement and conversion (e.g. emails, landing pages, in-product messaging).
• Designs and runs experiments to improve content performance, using data to inform iteration.
• Independently owns and executes multiple campaigns end-to-end with high attention to detail.
• Values-driven culture
• Ability to put people first and take care of yourself, your peers, and our patients equally.
• Strong sense of ownership and initiative while empowering others.
• Prioritize positive impact over busy work.
• No ego and understanding that everyone has something to bring to the table regardless of experience.
• Appreciate transparency and promote trust and empowerment through open access of information.
• Evidence-based and prioritize data and science over seniority or dogma.
• Take risks and rapidly iterate.

Responsibilities

• Execute and QA lifecycle campaigns across email, SMS, and direct mail in Braze and related tools.
• Support rapid A/B testing across messaging, cadence, and targeting to improve CVR and enrolls.
• Build and maintain campaign logic, segmentation, and audience definitions.
• Partner with Growth and Data teams to implement experiments and measure performance.
• Assist with launch support for new client cohorts and campaigns.
• Support data enrichment and outbound initiatives (e.g., calling, incentives, webinars) to drive incremental applications.
• Identify and implement opportunities to improve campaign throughput and operational efficiency.

What This Job Offers

• Career Level: Mid Level
• Education Level: No Education Listed