Content Strategist, AI & Storytelling

SurveyMonkey

5d • CA$88,400 - CA$104,000 • Remote

About The Position

SurveyMonkey is seeking a Content Strategist, AI & Storytelling to join their MarCo team. This role is ideal for a skilled writer who can leverage AI writing tools effectively and work with data to create compelling content. The position involves producing a variety of content formats, from long-form articles to short-form marketing copy, and translating data insights into engaging narratives. The Content Strategist will collaborate with data scientists, brand teams, and other marketing functions to ensure content is data-informed, brand-consistent, and resonates with target audiences. This is a unique role that blends content creation, AI prompt engineering, and data analysis.

Requirements

• 5+ years of content writing experience, with a portfolio that shows range across long-form and short-form formats
• Demonstrable fluency with AI writing tools (we use Claude and Gemini) not as a novelty, but as a core part of your writing process
• A genuine editorial instinct: you know when copy is too vague, too hedged, or too obviously machine-generated, and you fix it without being told
• Proven ability to work with data — you can sit with a spreadsheet, a research report, or a data scientist's findings and extract a point of view worth publishing
• Comfort with data visualization concepts and the ability to write copy that contextualizes and amplifies charts rather than just labeling them
• Experience writing for a SaaS or technology brand, ideally in a marketing context
• Comfort with SEO fundamentals and writing for organic discovery
• The ability to internalize a brand voice deeply enough to replicate it across contexts and tools — and to teach that voice to an AI
• Strong project management instincts: you can juggle multiple active briefs, flag blockers early, and hit deadlines without a lot of hand-holding
• A bias toward specificity. Generic thought leadership is not our thing. A strong, brave, helpful point of view is.

Responsibilities

• Own content production across long-form (blog, SEO, reports, thought leadership) and short-form (ads, emails, social, landing page copy, in-product messaging) formats
• Use AI writing tools fluently to draft, iterate, and scale — while serving as the final editor and quality check before anything goes out
• Translate briefs, strategy docs, and campaign inputs into structured, brand-consistent prompts and workflows that produce first drafts worth editing
• Partner with data scientists and analysts to find the story inside a dataset — turning survey results, product usage trends, or research reports into clear, compelling narratives that non-technical audiences actually want to engage with
• Take raw numbers and turn them into headlines, frameworks, and angles — not just captions for charts
• Maintain and evolve a library of prompt frameworks, brand guidelines, and content reference material that any AI tool can be pointed at
• Develop and manage a content calendar in collaboration with campaign and channel leads
• Adapt tone and format by channel and audience without losing our voice: the same witty, human, reliable curiosity should read naturally in a LinkedIn post, a product email, and a 2,000-word report
• Work with brand and creative teams to help ensure AI-assisted output doesn't flatten our personality
• Spot and fix the tell-tale signs of generic AI content before we add to the slop

Benefits

• medical, dental, vision, life, and disability insurance
• RRSP matching
• flexible spending & health savings account
• paid holidays
• paid time off
• employee assistance program

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed