Content Specialist

Seneca Student Federation Inc.Toronto, ON

About The Position

The Content Specialist will be responsible for writing captivating marketing content and drafting collateral. This role works closely with the Marketing team to ensure effective use of content to attract and retain students for SSF Services and Events. The position involves creating content for multiple mediums, developing multimedia presentation skills, and managing tight deadlines while delivering accurate content.

Requirements

  • Full-time student in marketing, communications, or journalism
  • 2+ years of content marketing and/or copywriting experience
  • Proven track record writing and editing high-impact, professional-quality marketing content
  • Experience writing for digital channels
  • Demonstrated ability to manage competing priorities and timelines
  • Excellent communication skills, written and verbal
  • Excellent document formatting skills (proficiency with Microsoft Office application suite is expected) and a demonstrated flair for visual presentation.
  • Must be enrolled in a full-time Seneca College program for Fall 2026 and Winter 2027 semesters
  • Must reside in Ontario
  • Must have a valid Social Insurance Number
  • Must have an account with a Canadian bank

Responsibilities

  • Write compelling content (including presentations, services information, case studies, testimonials, video storyboards, social media-copy for posts as well as captions, campaign emails, web pages/ copy, etc.) and project manage content development for every semester
  • Work closely with the marketing team and other internal and external stakeholders to ensure understanding of strategy and objectives, including proposing appropriate content and delivery methods to meet the overall objectives and the needs of the target audience
  • Ensure content is factually accurate, consistent with approved messaging and in the appropriate voice and format
  • Draft and execute creative requirements requested by Manager, Marketing and Communications, including design and layout as required
  • Manage review processes and obtain the appropriate stakeholder approvals
  • Develop communications and enablement tactics to ensure Marketing team is aware of content and understand how and when it should be used in selling conversations and student journeys
  • Manage and update content in relevant platforms
  • Continuously track content engagement and success
  • Strategically work to improve and evolve key metrics.
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