Content Specialist Member Experience

Point32Health • Canton, MA

7d • $58,087 - $87,131 • Hybrid

About The Position

Reporting to the Director, Member Communications, the Content Specialist Member Experience will be responsible for creating compelling content that enhances the overall Member experience across various touchpoints. The Content Specialist, plays a crucial role in maintaining our brand voice, ensuring plain language and consistency in messaging across multiple communication channels. In addition, this role will be responsible for ensuring all member communications are compliant with state and federal regulations with particular attention to accessibility and language accommodations.

Requirements

• Bachelor’s degree in English, Communications, Marketing, or a related field
• 1-3 years of professional experience
• Strong interest in writing and editing, with a good grasp of plain language, grammar, spelling, and tone; ability to adapt writing style with guidance.
• Ability to manage time effectively and prioritize tasks with support from team members.
• Good communication and teamwork skills; open to feedback and eager to grow in a collaborative environment.
• Familiarity with Microsoft Office (Word, PowerPoint, Excel).
• Detail-oriented and organized, with a proactive attitude toward learning and development.

Nice To Haves

• Master’s degree
• 1-3 years of experience as a Copywriter or similar role

Responsibilities

• Assist in creating content for Member communications, including direct mail, emails, text messages, newsletters, user guides, knowledge base articles, in-product messaging, IVR messages, and web/mobile content under the guidance of senior team members.
• Support collaboration efforts with Customer Experience (CX), Digital Product & Experience, and Member Service teams by gathering input and helping to ensure content aligns with user needs and team goals.
• Contribute to the development of clear and engaging content that helps Members understand and use our products and services effectively, while learning to apply brand guidelines, tone of voice, plain language principles, and accessibility best practices.
• Assist in reviewing and proofreading content created by others to ensure clarity, consistency, and alignment with brand standards, with opportunities to learn from feedback and best practices.
• Participate in team projects and meetings and take on additional tasks as assigned to support the content team and grow your skills.

Benefits

• Medical, dental and vision coverage
• Retirement plans
• Paid time off
• Employer-paid life and disability insurance with additional buy-up coverage options
• Tuition program
• Well-being benefits
• Full suite of benefits to support career development, individual & family health, and financial health

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level