Allegiance is a brand that defines American made. This role exists to help build the content engine that brings that ethos to life across paid advertising, brand storytelling, product launches, and partnerships. This is a production and output role with real business impact, not a support role. You will own the creation of all video-first content across the company, including brand storytelling, performance creative (Meta, TV/CTV), YouTube and short-form social, and product and manufacturing content. You are responsible for turning ideas into finished assets that can be used immediately across channels. You will also own a content library and asset management, ensuring the company has a clean, searchable, high-utility archive of everything produced. You will run a weekly production system, including 1 anchor shoot per week (factory, product, or lifestyle), 1 YouTube episode with cutdowns, and 5-10 derived assets across paid and organic. Some weeks will be high-volume, and some will be focused on a single TV spot. You are expected to manage both, operating with a 'Shoot → Edit → Deliver → Iterate' mindset without waiting for direction at every step. Your work feeds directly into growth and will be judged by the volume and speed of creative testing, quality of assets entering paid channels, ability to generate repeatable content formats, and the strength and usability of the content library. You will work closely with the Senior Director of Marketing (creative direction, brand), the Growth team (performance feedback and iteration), and Founders (taste, vision, key campaigns), and are expected to operate comfortably in all three environments.
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Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
Number of Employees
1-10 employees