Content Media Manager-Game

ByteDance • Seattle, WA

43d

About The Position

ONE Studio, with teams in Shenzhen, Beijing, and Shanghai, oversees the distribution and long-term operation of ByteDance's self-developed and licensed games in China and abroad. Our portfolio includes titles such as MARVEL SNAP, Ragnarok X: Next Generation, The Legend of Hei Shan, and Core Crystal. By bringing together creative excellence and operational expertise, ONE Studio delivers engaging gaming experiences that inspire joy for players worldwide.

Requirements

• 5+ years of experience in communications, community, influencer marketing, or content strategy.
• Strong network and knowledge of the creator economy across multiple platforms.
• Excellent communication and relationship-building skills.
• Experience creating different types of content that appeal to different learning styles and audiences.
• Experience working across multiple publishing functions (social, community, PR, etc.).
• Strong analytical skills to measure and report on creator-led campaign performance.

Responsibilities

• Develop and maintain a clear, comprehensive content creator strategy to expand our content creator communities.
• Manage the creator budget and measurement framework that helps to measure the efficacy of our content.
• Own the day-to-day narrative for our game and be the player advocate, ensuring long-term engagement and high-quality content production by managing relationships with creators.
• Identify, vet, and onboard creators, ensuring they're showing up consistently and impactfully to players.
• Partner with devs and producers to ensure seamless integration across channels.
• Track and analyze campaign performance metrics, providing insights and recommendations for optimization.
• Monitor and triage sentiment risks and maintain a healthy ecosystem for content creators and players.
• Stay up-to-date on industry trends, emerging platforms, and best practices to keep up with players and drive innovation in creator collaborations.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Publishing Industries
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees