Content Marketing Specialist

Les Olson IT•South Salt Lake, UT

About The Position

Les Olson IT is seeking a creative, detail-oriented marketing specialist to support and elevate its marketing efforts across design, digital marketing, social media, video, and events. The role creates engaging content and visual communications that support the company’s brand, products, services, culture, and community involvement. It involves managing multiple projects and collaborating with departments, outside agencies, and vendors. The specialist produces print and digital marketing materials, manages social media channels and executive accounts, edits short-form video, and supports trade shows and company events. Additional work includes maintaining marketing publications and website content, creating internal communications and company materials, organizing historical photography, and serving as the Salt Lake City Branch Historian.

Requirements

  • Strong graphic design skills and a keen eye for detail.
  • Experience with social media content creation and platform management.
  • Working knowledge of video editing tools and best practices.
  • Strong organizational skills and ability to manage multiple projects simultaneously.
  • Excellent written and verbal communication skills.
  • Ability to work independently while collaborating effectively with multiple departments.

Nice To Haves

  • Proficiency in Adobe Creative Cloud or equivalent design software.

Responsibilities

  • Design print and digital marketing materials, including brochures, advertisements, flyers, mailers, email campaigns, and website graphics.
  • Create promotional assets for events, campaigns, products, and technology solutions.
  • Develop content for social media, internal communications, and web platforms, and prepare final artwork for print and digital production.
  • Design business cards, promotional merchandise, trade show materials, posters, banners, and branded swag.
  • Print, assemble, and frame KSL Weather Calendar winner photographs.
  • Maintain and update the LOCIT Product Book as products and services evolve.
  • Create and publish the annual company yearbook.
  • Manage and grow the company’s LinkedIn, Facebook, Instagram, and X presence by creating, scheduling, publishing, and monitoring content.
  • Manage executive social media accounts and strengthen professional brand visibility.
  • Align social media strategy with website and marketing initiatives; monitor trends, competitor activity, and performance metrics; and engage with followers.
  • Edit short-form social media videos, enhance them with captions, graphics, music, transitions, and motion elements, and optimize them for platform performance and audience engagement.
  • Ensure video content aligns with brand standards and messaging.
  • Assist with trade shows, company events, and promotional activities; coordinate event materials and logistics; and capture event photography and create related social media content when needed.
  • Partner with outside marketing agencies and vendors as directed.
  • Assist in developing promotional campaigns and distributing marketing content across digital and internal channels.
  • Review, proof, and help maintain website content for accuracy and consistency.
  • Contribute creative ideas to broader marketing initiatives.
  • Create and distribute monthly employee anniversary certificates.
  • Edit and organize historical branch photography and content, and serve as the Salt Lake City Branch Historian.
  • Develop marketing deliverables and assets for contracted initiatives and special projects.

Benefits

  • Paid Time Off
  • Sick Days
  • Paid Holidays
  • 401k match
  • Work-life Balance
  • Full Medical, Dental & Vision + HSA
  • Life Insurance
  • Local Volunteer Opportunities
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