Content Marketing Manager

Datasite • Minneapolis, MN

1d • $69,100 - $118,300 • Hybrid

About The Position

We are seeking a Content Strategist with a passion for clear storytelling and customer communities. The ideal candidate brings a strong blend of writing, strategic thinking, and cross-channel campaign experience to the role, elevating the Datasite brand across the Americas. They will own content that supports demand generation, brand positioning, events, product education, and customer retention — shaping how audiences experience and engage with Datasite’s value proposition across digital touchpoints. This role ensures market-specific narratives ladder to global POV while collaborating with global demand gen, product marketing, the global content studio, and sales to develop content that tells the story of how Datasite’s platforms and products help teams close deals faster, reduce friction, and drive strategic outcomes for investment banks, private equity firms, corporate development teams, and legal advisory partners. This is a hands-on role with meaningful exposure to strategy, analytics, and go-to-market execution.

Requirements

• 3-5 years of professional experience in content marketing, editorial, or related roles, ideally in a B2B SaaS or FinTech environment.
• Exceptional writing, editing, and storytelling skills, with the ability to distill complex topics into persuasive, clear, and audience-relevant content.
• Experience managing a content calendar across channels and formats.
• Hands on experience with multi-channel content creation – social, live and virtual events, short and long form video.
• Familiarity with SEO fundamentals and content performance measurement.
• Strong project management and communication skills.
• Bachelor’s degree in Marketing, Communications, Journalism, Business, or related field.

Nice To Haves

• Experience in financial services, M&A technology, private markets, or capital markets sectors.
• Comfortable working within a fast-paced, collaborative, global SaaS organization.
• Familiarity with marketing automation, CMS platforms (e.g., HubSpot, WordPress), and analytics tools.
• Understanding of audience segmentation and content personalization for demand programs.

Responsibilities

• Support the development and implementation of a comprehensive content strategy aligned to Americas regional marketing plans and broader global initiatives.
• Translate market insights into a cohesive editorial vision that supports the objectives and outcomes for awareness, demand generation, and audience engagement programs and initiatives within the Americas.
• In partnership with the Americas marketing team, maintain content calendar and deliverables aligned with program timing and execution.
• Produce and refine high-quality content — blogs, web copy, videos, email campaigns, social media, thought leadership pieces, product collateral, sales tools, and speeches/talking points — with accuracy and a strong understanding of the M&A, financial services, and FinTech landscapes.
• Tailor content for diverse audiences, including investment professionals, corporate deal teams, advisors, and internal stakeholders.
• Apply SEO best practices to enhance organic visibility and content discoverability.
• Monitor performance using analytics tools and contribute insights to optimize content, messaging, and go-to-market approaches.
• Partner closely with Regional Marketing Leads, Product Marketing, Demand Gen and Sales to align content to product positioning and campaign goals.
• Work with subject-matter experts across the business to ensure technical accuracy and narrative clarity.
• Support internal enablement by developing content that equips the GTM teams with messaging and positioning aligned to strategic priorities.

Benefits

• Benefits include health insurance (medical, dental, vision), a retirement savings plan, paid time off, and other employee benefits.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 101-250 employees