Content Marketing Manager

ENS LabsNew York, NY
25d

About The Position

As our Content Marketing Manager, you’ll own how millions of users, developers, and organizations actually understand ENS: What ENS enables across Ethereum, L2s, and DNS Why ENSv2 is a fundamental shift in how naming and identity work onchain How new ENS apps and tools unlock better experiences for everyday users and advanced builders This is a strategic, high-ownership role at the intersection of: Product & protocol – understanding ENSv2, our apps, and ecosystem integrations Editorial & storytelling – turning complex ideas into clear, opinionated narratives Community & ecosystem – engaging directly with the builders, partners, and users who rely on ENS

Requirements

  • ~4–8+ years in content marketing, editorial, or product/content roles, ideally in B2B SaaS, devtools, crypto, or technical products.
  • You enjoy reading specs, proposals, and technical docs — and asking “why does this matter for builders and users?”
  • You think in stories, not just posts: you want to own the multi-month narrative arc of ENSv2, not just ship announcements.
  • You’re comfortable owning an area with a lot of autonomy, proactively surfacing ideas, and driving projects from idea → draft → shipped content.
  • You use metrics and qualitative feedback to inform what you do more/less of.

Nice To Haves

  • Familiarity with the Ethereum ecosystem — including concepts like wallets, addresses, and L2s — along with an interest in or experience with DAO governance, decentralization, public goods, and open standards.
  • Comfort with basic design or video editing tools (Figma, Canva, Screenflow, etc.) to quickly prototype content.
  • Multi-lingual, or experience working with global, distributed communities.

Responsibilities

  • Own ENS’s editorial strategy and calendar
  • Be the voice of ENS across public channels
  • Create high-quality product and ecosystem content
  • Partner deeply with Product, PMM, DevRel, and Community
  • Experiment, measure, and iterate
  • Maintain high editorial standards
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