Content Marketing Manager

Silktide • Austin, TX

23d • $90,000 - $120,000 • Hybrid

About The Position

We’re a fast-growing, profitable, self-funded SaaS platform with 4.8★ customer love and a 4.9★ team score. Right now, we build software that helps organizations create accessible, fast, high-quality websites. Our customers include Fortune 500 companies, universities, local and state government agencies, and so much more. We are hiring a Content Marketing Manager in Austin, TX. You will own our editorial strategy and production engine, turning insights into clear, compelling content that attracts high-intent audiences and drives pipeline.

Requirements

• You are a resident of Austin, TX (or willing to relocate) and fluent in English
• 5–7+ years in B2B content or product marketing, ideally in SaaS
• Portfolio that shows clear structure, strong storytelling, and technical clarity
• Solid grasp of SEO fundamentals and keyword intent
• Comfortable in a CMS, basic HTML, and analytics tools like GA4
• Organized project manager who can run a busy editorial calendar
• Collaborative partner to Product Marketing, Sales, and Customer Success

Nice To Haves

• Familiarity with accessibility and plain-language principles is a plus

Responsibilities

• Build a quarterly content plan aligned to ICPs, buyer stages, and revenue goals
• Prioritize topics based on search intent, sales feedback, and product roadmap
• Manage the end to end content process from brief to publish to promotion
• Maintain a crisp voice and tone across channels and enforce a practical style guide
• Write and edit cornerstone pieces, blogs, guides, landing pages, emails, and social
• Produce customer stories, solution pages, and short video scripts that show outcomes
• Own on-page SEO, internal linking, and content architecture
• Partner with Growth to distribute through email, social, partners, and events
• Collaborate on website and landing page copy to improve clarity and conversion
• Test headlines, CTAs, and layouts to raise visit-to-lead and lead-to-opportunity rates
• Report on traffic, rankings, engagement, and pipeline influenced
• Share insights and iterate on formats, topics, and offers that perform
• Work closely with Product Marketing on positioning and launches
• Align with Paid Media, SDR, and Sales so content maps to campaigns and plays

Benefits

• A shiny new MacBook
• 20 days paid vacation plus public holidays, increasing with tenure
• Private Insurance, Health, Dental and Vision, plus Wellness Allowance
• Company Sponsored Pension and Enhanced Paternity or Maternity
• Casual Dress Code, Flexible Schedule, Weekly Paid Lunches, and Monthly Company Outings

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed