Content Marketing Manager

Index ExchangeNew York, NY
10h

About The Position

Index Exchange is seeking a strategic and creative content marketing manager to create engaging, high-quality content that builds brand awareness, deepens customer engagement, and helps shape Index’s voice and point of view in the market. Reporting to the manager, content marketing and based in New York City, you’ll own the development and execution of content across channels—from ideation through distribution—ensuring our narratives are timely, relevant, and resonant with key audiences. The ad tech industry is notoriously complex. This role plays a critical part in distilling highly complex and technical concepts into clear, accessible content for a broad audience. This is a highly visible and impactful role within the Brand Marketing team, offering the opportunity to directly influence how Index shows up in market and how our content supports broader business objectives. As AI continues to transform how we work and innovate, this role will play a pivotal part in shaping how we thoughtfully and responsibly integrate new tools and workflows to elevate creativity, efficiency, and editorial quality without compromising standards.

Requirements

  • 5+ years of editorial, content marketing, or communications experience in B2B tech, ideally with exposure to ad tech or digital advertising, and a keen drive to stay ahead of industry trends, emerging technologies, and ecosystem changes
  • Exceptional writing, editing, and proofreading skills, with the ability to adapt tone depending on audience and channel
  • Comfort incorporating data and research into content to strengthen narratives with credible proof points and elevate content authority
  • Solid understanding of digital marketing, SEO, and AEO best practices
  • Experience using AI tools in content workflows, with sound judgment around quality, accuracy, and brand standards
  • Ability to manage multiple projects in a fast-paced environment while meeting tight deadlines
  • Data-driven mindset with experience interpreting performance metrics and making strategic recommendations
  • Proven ability to work independently, prioritize effectively, and influence stakeholders through bold ideas and clear communication

Responsibilities

  • Own the ideation, development, editing, production, and distribution of editorial and marketing content across channels, including website, blog, social, email, video, and events
  • Develop and execute integrated content campaigns in support of driving brand awareness and customer engagement around our company objectives
  • Manage the editorial calendar, defining content themes and topics that align with key narratives, campaigns, product launches, and industry moments
  • Partner closely with stakeholders across the business to ensure content is aligned, consistent, and impactful
  • Champion the Index style guide and ensure consistency in brand voice, tone, and messaging across all content and channels
  • Monitor and analyze content performance, using data and insights to continuously refine strategy, improve engagement, and extend reach
  • Stay ahead of industry trends, platform updates, and emerging content formats to help evolve our content approach
  • Help establish best practices for content governance and the use of AI tools (for example, ChatGPT, Writer, or Canva AI) to streamline workflows while maintaining editorial integrity and quality

Benefits

  • Comprehensive health, dental, and vision plans for you and your dependents
  • Paid time off, health days, and personal obligation days plus flexible work schedules
  • Competitive retirement matching plans
  • Equity packages
  • Generous parental leave available to birthing, non-birthing, and adoptive parents
  • Annual well-being allowance plus fitness discounts and group wellness activities
  • Employee assistance program
  • Mental health first aid program that provides an in-the-moment point of contact and reassurance
  • One day of volunteer time off per year and a donation-matching program
  • Bi-weekly town halls and regular community-led team events
  • Multiple resources and programming to support continuous learning
  • A workplace that supports a diverse, equitable, and inclusive environment
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