Content Marketing Coordinator

Polysciences, Inc.Horsham Township, PA
$76,900 - $92,300Onsite

About The Position

Polysciences technical operations and scientific laboratories offer custom synthesis, contract manufacturing and packaging, and laboratory products. We are proud to offer a broad range of products and tailored solutions for the life sciences, bioproprocessing, microparticles, medical device, specialty chemical and eChem industries. We adhere to ISO13485:2016, FDA cGMP 21 CFR 820 regulations, and SOCMA’s ChemStewards® Management System. We believe the best scientific innovations are built through collaborations. Polysciences is looking for a Content Marketing Coordinator who can combine creative thinking with analytical curiosity. This role is a strong fit for someone who enjoys developing content and is equally interested in understanding why it performs: what captures an audience’s attention, what helps someone evaluate a complex product or capability, and what the results should change about the next piece of content. Content marketing via web, organic social, and video will account for a large part of this role. As part of a small, high-impact marketing team, this person should enjoy exploring scientific topics, bringing forward ideas, coordinating different types of projects, and providing hands-on support when priorities extend beyond content.

Requirements

  • Bachelor’s degree in marketing, communications, science, or a related field
  • Approximately 3-5 years of experience in content marketing, digital marketing, or a related role
  • Demonstrated interest in and ability to learn scientific and technical subject matter, while understanding the needs of scientific B2B audiences
  • Strong writing, editing, research, and verbal communication skills
  • Demonstrated, hands-on ability to develop multichannel content
  • Strong analytical and critical-thinking skills, with an interest in understanding the reasons behind content performance
  • A portfolio or work samples demonstrating content development across multiple formats, such as social media, web, email, video, or go-to-market materials
  • Excellent organization and project-management skills, with the ability to manage shifting priorities
  • Ability to work independently and take initiative
  • Ability to collaborate effectively with subject-matter experts and cross-functional stakeholders
  • Practical experience using AI tools in content or marketing workflows, with sound judgment regarding accuracy, quality, and appropriate human review
  • Experience creating and adapting multimedia content using Canva, Adobe Creative Suite, or other comparable creative tools
  • Experience using performance data and analytics across web, search, social, email, and video
  • Experience publishing content through a CMS or ecommerce platform
  • Experience using Shopify, GA4, and Google Search Console
  • Experience publishing, managing, and evaluating content on LinkedIn and YouTube
  • Working knowledge of keyword research, on-page SEO, metadata, internal linking, and content optimization
  • Must have legal authorization to work in the US and will not require sponsorship.

Nice To Haves

  • Preferred experience in a chemical, scientific, or related industry
  • Preferred experience with Semrush, Ahrefs, or comparable platforms
  • Preferred experience with project management platforms
  • Preferred experience with email marketing, marketing automation, or CRM platforms such as Klaviyo and Salesforce

Responsibilities

  • Maintain the multichannel content calendar and suggest topics, formats, messaging approaches and distribution ideas based on audience needs and defined marketing priorities.
  • Partner with the Senior Director of Marketing, subject-matter experts, and other cross-functional stakeholders to gather information and develop accurate and useful content for scientific B2B audiences.
  • Research topics, audience needs, search behavior, industry developments, competitor activity, and business priorities to identify relevant content opportunities.
  • Create, edit, refine, and publish content across formats and channels, including but not limited to static and video social content, website pages, sales enablement materials, and email.
  • Support organic social channel management, including post scheduling, basic audience engagement and coordination of timely responses with appropriate internal stakeholders.
  • Ask thoughtful questions and translate complex technical information into clear, audience-appropriate content while maintaining accuracy and relevance.
  • Maintain recurring content and channel reporting across digital channels to identify meaningful patterns and develop informed hypotheses and recommendations for content optimizations and/or tests.
  • Manage assigned projects, timelines, reviews, approvals, and dependencies while anticipating the next steps needed to keep work moving.
  • Stay current on developments in content marketing, audience behavior, SEO, social media, and AI-supported marketing workflows while bringing forward relevant ideas and opportunities for the team to consider.
  • Use AI tools to support content development and workflow efficiency while evaluating output for accuracy, originality, technical depth, and audience fit; independently refine output and help improve prompts, templates, and quality checks.
  • Execute content updates that support SEO, AEO, and GEO while providing support for broader marketing priorities across a small, collaborative team.

Benefits

  • 3 PPO Medical Plans with Telemedicine, Rx, & Vision
  • 2 Dental Plans
  • Healthcare, Dependent care, & Commuter Flexible Spending Accounts
  • 401(k) with company match
  • Financial Health & Wellness w/1:1 Coaching & Rewards
  • Basic & Supplemental Life Insurance
  • Accident, Hospital Indemnity, & Critical Illness
  • Paid Time Off
  • Paid Parental Leave
  • Short & Long-term Disability
  • 9 Paid Holidays
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