Content Creator - AWAL

Sony Music Global Job Board • Los Angeles, CA

1d • Onsite

About The Position

At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time. Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we’re committed to artistic integrity, transparency, and entrepreneurship. Sony Music Entertainment is a member of the Sony family of global companies.

The Content Creator will be a key member of our digital marketing team, working across the full AWAL catalogue of artists with a special focus on creating content for Latin and other diaspora communities within the US. Your main objective is to generate interest and ultimately streams for our artists, doing so by creating and distributing engaging and sticky content on social media and driving dialogue about your content and the music connected to it. You must be deeply familiar with Latin music and other global music scenes to succeed in this role. You will have the flexibility to identify the trends you are most excited about, create the content you think will most resonate, and pick the music from AWAL that is the best fit. You will be responsible for strategizing on the best ways and places to distribute that content and for executing on that strategy. In a nutshell, we are looking for someone who is already creating and distributing content through socials, deeply passionate about building a career in music, self-driven in executing strategies that support our artists, and globally minded. Anyone who can join our team and deliver on that mission will find unlimited opportunities for growth at AWAL.

Requirements

• Deep familiarity with Latin music and other global music scenes.
• Experience with content creation, design, editing, and copywriting.
• Previously built and grown social accounts.
• Independently created content that has achieved virality.
• Submit links to created and operated accounts with content shot/produced/designed/edited.
• Fluent or native Spanish speaker.

Nice To Haves

• Immersed in culture, particularly for Latin communities in the US.
• Intensely curious and highly creative.
• Creates own path.
• Chronically online and tapped into current social media conversations & internet trends.
• Hungry and hard working, interested in team goals as own.
• Understands the difference between something real and something fleeting.
• Proactive and a self-starter.
• Motivated to make an immediate and tangible impact with work.
• Wants to see work lead to real artists building real audiences.
• Wants to shape the future of music marketing vs following strategies from the past.
• Wants a place where an accelerated career in music is within reach.

Responsibilities

• Create and distribute engaging and sticky content on social media.
• Drive dialogue about content and the music connected to it.
• Strategize on the best ways and places to distribute content.
• Execute content distribution strategies.
• Identify trends and create content that resonates with target audiences.
• Select appropriate music from AWAL for content creation.

Benefits

• A temporary contract
• Inclusive, collaborative and global community
• Opportunity to channel passion every day
• Modern office environment designed to foster productivity, creativity, and teamwork
• Equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.

What This Job Offers

• Career Level: Entry Level
• Education Level: No Education Listed