Content Creator

HIGHSCALESalt Lake City, UT
Onsite

About The Position

High Scale is a future-focused, data-obsessed agency revolutionizing video advertising on TV and social media. The company's 120-person team produces thousands of high-impact campaigns weekly for leading lifestyle, fashion, beauty, and DTC brands. With extensive studio space and a global influencer network, High Scale is building the future of performance-driven content. This role is for a naturally creative individual, comfortable on camera, plugged into social media, and excited by the challenge of making people stop scrolling. The Content Creator will help bring brands to life through authentic, entertaining, and high-performing content built for platforms like TikTok, Instagram, YouTube, and paid social. The role involves concept development, on-camera performance, content creation, and learning from performance data. The ideal candidate understands why people watch, engage, and buy, and will collaborate with Creative Strategists, Copywriters, Producers, Editors, and other creators to develop platform-native content that meets brand objectives.

Requirements

  • 1–3+ years of experience creating social media, UGC, influencer, branded, or short-form video content
  • Strong on-camera presence and communication skills
  • Experience creating content for TikTok, Instagram, YouTube, or similar platforms
  • Comfortable working from scripts while maintaining a natural delivery
  • Strong understanding of social media trends and internet culture
  • Portfolio or examples of previous content required
  • Professional-level English communication skills

Nice To Haves

  • Experience with basic filming, lighting, audio, or editing is a plus
  • Experience creating content for DTC, beauty, fashion, lifestyle, wellness, or eCommerce brands is a plus

Responsibilities

  • Create short-form videos for TikTok, Instagram Reels, YouTube Shorts, and paid social campaigns.
  • Appear on camera as a host, spokesperson, UGC creator, or talent.
  • Deliver natural, engaging performances that feel authentic.
  • Create content across various formats including product demonstrations, testimonials, tutorials, lifestyle content, storytelling, reactions, trends, and direct-response ads.
  • Collaborate with Creative Strategists, Copywriters, and Producers to develop concepts and creative angles.
  • Bring own ideas to the table based on trends, audience behavior, and platform culture.
  • Translate scripts and creative briefs into compelling on-camera performances.
  • Monitor TikTok, Instagram, YouTube, and emerging platforms for trends, formats, sounds, creators, and cultural moments.
  • Understand what makes content feel native rather than like a traditional advertisement.
  • Quickly adapt trends into brand-appropriate concepts while they're still relevant.
  • Bring fresh references and ideas to the creative team.
  • Understand that content is designed to capture attention and drive action.
  • Work with Creative and Strategy teams to understand campaign objectives, target audiences, and key messaging.
  • Review performance data and creative feedback to understand what's working and what needs to change.
  • Create new variations of successful concepts to improve performance and combat creative fatigue.
  • Participate in pre-production planning, rehearsals, and shoot days.
  • Work with Producers, Directors, Set Designers, Gaffers, and Editors to bring concepts to life.
  • Help with basic content setup, including framing, lighting, audio, props, and wardrobe when needed.
  • Be prepared to jump into different creative roles depending on the needs of the production.

Benefits

  • Create Content for Major Brands
  • Be Part of the Creative Process
  • Build Your Creator Portfolio
  • Grow Your Creative Career
  • Work in a 50,000 sq. ft. Production Studio
  • A Team That Loves to Experiment
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