Consultant, Digital Merchandising – Strategic Initiatives

Canadian Tire CorporationCalgary, AB

About The Position

The Consultant, Digital Merchandising – Strategic Initiatives is an integral role in delivering Sport Chek and Mark’s digital merchandising strategic initiatives across their eCommerce platforms. This role focuses on enabling enterprise, omni‑channel, and cross‑banner initiatives by delivering scalable, customer‑centric, and conversion‑focused digital experiences that support long‑term business goals. Working closely with Digital Merchandising Operations, General Merchandising, Marketing, UX, Brand, Analytics, Technology, and Retail Media teams, the Consultant ensures that strategic initiatives, governance frameworks, and foundational digital capabilities are executed consistently and effectively across banners. This role plays a critical part in translating complex business priorities into clear digital merchandising execution while improving ways of working, reducing risk, and increasing organizational efficiency. The Digital Merchandising team is responsible for driving both eCommerce and brick‑and‑mortar performance by partnering across the organization to deliver a strong digital strategy that prioritizes the customer and drives measurable results for the business.

Requirements

  • Minimum 2–3 years of experience in eCommerce, digital merchandising, web retail, marketing, content management, communications, or a related field
  • Background in retail, merchandising, or product‑related environments is considered an asset
  • Post secondary diploma or degree in Marketing, Communications, Business, IT, or a related field
  • Basic understanding of HTML and web technologies is an asset
  • Experience using analytics tools such as Google Analytics, Adobe Analytics, Looker, or similar platforms
  • Strong proficiency with the Microsoft suite, particularly Excel, to support analysis, tracking, and reporting
  • Demonstrated problem‑solving skills, with the ability to navigate digital tools, systems, and processes
  • Highly organized, detail‑oriented, and comfortable managing multiple tasks in a fast‑paced environment
  • A collaborative mindset with strong communication skills and a willingness to learn from cross‑functional partners
  • An entrepreneurial, proactive attitude with a track record of taking initiative and delivering results

Responsibilities

  • Own the digital merchandising execution and enablement for strategic, enterprise, and omni-channel initiatives across Sport Chek and Mark’s
  • Partner with Merchandising, Marketing, UX, Brand, Analytics, Technology, and Retail Media teams to plan and execute onsite support for major initiatives, pilots, and business priorities
  • Translate complex business, operational, or technical requirements into clear, customer-friendly digital merchandising experiences
  • Define, document, and support digital merchandising frameworks, governance, RACIs, and best practices to improve consistency and reduce execution risk
  • Act as a central point of coordination across multiple teams, ensuring timelines, dependencies, and deliverables are aligned and progressing
  • Use performance data, customer insights, and qualitative feedback to assess initiative success and identify opportunities to optimize or scale across banners
  • Provide subject‑matter expertise and consultation to stakeholders on digital merchandising strategy, execution standards, and customer experience best practices
  • Identify gaps, inefficiencies, or risks in current processes and proactively recommend improvements to ways of working
  • Support change management by helping teams adopt new tools, processes, or strategies tied to strategic initiatives
  • Contribute to the definition and execution of digital strategy for major omni‑channel moments, enterprise programs, and long‑term initiatives

Benefits

  • competitive salaries and wages
  • store discounts
  • supported learning through our Triangle Learning Academy
  • Canadian Tire Profit Sharing
  • retirement and savings programs for eligible employees
  • enhanced flex benefits program
  • mental health benefits in the amount of $5,000 per year for benefits-eligible employees and their families
  • total well-being, and mental health tools and resources for all employees
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