Construction Sales Director

Monroe Tractor•Henrietta, NY

3d•Onsite

About The Position

Act as the entrepreneurial sales leader for Monroe Tractor's western Construction Branches. This role involves coaching and mentoring sales team members to achieve budgetary goals, fostering a collaborative team culture, and ensuring exceptional customer service. The Construction Sales Director will oversee the sales department's understanding and implementation of company policies and procedures to meet or exceed key performance metrics. Strong communication skills and emotional intelligence are essential for effective communication, contributing to a positive company culture, and partnering with various corporate departments and Directors. The role requires business acumen to make recommendations to the President, CFO, and Operations Director to cultivate a best-in-class branch sales experience for both internal and external customers. Reports directly to the President.

Requirements

Minimum 5 years of construction equipment dealership experience.
Minimum 3 years of management experience, preferably in a construction equipment dealership.
Excellent communicator who can deliver clear direction and is not afraid of having challenging conversations, particularly about performance.
Leadership minded, with the capacity to be aware of, control, and express one's emotions, and to handle interpersonal relationships judiciously and empathetically.
High sense of urgency and high level of energy.
Ability to gather, analyze, interpret and communicate complex and disparate forms of written and verbal data and information and identify trends that may indicate high-risk issues in order to develop contingency plans and corrective action.
Able to effectively use Outlook, excel, word, and other software options to organize and track day-to-day business responsibilities.
Familiarity with working with CRM, or other ERP systems.
Act in the capacity of a role model by displaying behaviors and actions that support the MT culture and values and hold others accountable to cultural values and behaviors.

Responsibilities

Working with the President, Operations Director and all Branch Managers, assist in the development of annual objectives and sales budgets for our western branch locations.
Establish regularly occurring L10 sales meetings designed to foster collaboration, create and complete specific sales department goals and improve communication within all departments.
Ensures that all authorized plans and programs are carried out by the sales department relating to volume, profit, product mix, and market penetration.
Assist in the recruiting/hiring/developing/coaching of the company wide sales team; Leverage various company assets, including OEM vendors, senior leadership and HR, to create appropriate personal improvement programs, and regularly occurring one-on-ones to increase the effectiveness of the sales department.
Constantly evaluates pricing, distribution, and competitive actions and policies. Implements changes to improve company sales volume and profit.
Ensures that all orders, and other customer communications, are promptly and accurately handled.
Measures allowance on trade-ins to ensure fast turnaround.
Ensures a balance between new and used equipment sales; helps to establish the costs of repairs on trade-ins.
Recommends the acquisition of additional lines of equipment or changes in present lines.
Examines equipment records regularly.
Quarterly, evaluate department performance and expenses against planned goals.
Recommend new compensation/spiff programs for the department.
Responsible for the enforcement of all company policy rules and regulations affecting branch personnel and demonstrating judgment that aligns with the brand when making business decisions.
Maintains proper records, submits necessary reports, checks customer credit status, controls expenditures, and is responsible for all company assets.
Responsible for maintaining customer relations on a firm, fair, and harmonious basis and can maintain composure during stressful times.
Develops and implements corrective action plans, in areas where objectives are not realized.
Empowers staff in the execution of the operating plan along with providing meaningful feedback.