Community Sales Director

PACS•Berkeley, CA

4d•Onsite

About The Position

The Arbor at Berkley is seeking a Community Sales Director for our luxury senior living community for assisted living and memory care in the heart of our beautiful urban neighborhood. A sales professional who has experience in business development will be successful in bringing residents to our 96 senior living apartments. A candidate can expect a range of the range of $90,000-$110,000, commensurate with experience, and bonus earning potential. Monday through Friday, standard business hours, with flexibility for tours, events, family meetings, and occasional weekend needs based on sales activity. Review of applicant submissions will begin immediately and continue until filled.

Requirements

Senior living sales experience preferred, ideally in Assisted Living and Memory Care
Strong ability to conduct tours, follow up with leads, and close move-ins
Comfortable working with families during emotional and time-sensitive decisions
High-energy, positive, engaging, and hospitality-focused
Strong CRM follow-up and pipeline management skills
Ability to build referral relationships and represent the community in the local market
Someone who can help drive census growth and support a strong sales culture
Demonstrated sales closing skills with a consistent record of high occupancy results.
Collaborative team player able to establish effective working relationships with team members.
Demonstrated experience in promoting a high level of customer service and hospitality towards and among all residents, associates, and visitors.
Self-motivated to accomplish goals with a strong sense of accountability for results.
Possess an appreciation of seniors and an understanding of the aging process.
Must possess a general knowledge of laws and restrictions regarding Assisted Living, Memory Support, and Independent Living (where applicable), as well as a solid understanding of opportunities and limits of other levels of care within senior living.
Strong leadership and coaching skills with a record of successfully managing and motivating others.
Excellent communication and interpersonal skills to effectively collaborate with internal and external stakeholders.
Results-oriented mindset with a focus on achieving sales targets and driving revenue growth.
Strong analytical and problem-solving abilities to identify sales opportunities and develop effective strategies.
Proven ability to build and maintain relationships with clients, partners, and stakeholders.
Ability to read technical procedures.
Ability to read and comprehend policy and procedure manuals.
Ability to effectively present information and respond to questions from managers, coworkers, and families.
Demonstrated communication excellence, verbally and in writing, comfortable presenting to large groups.
Ability to apply concepts such as fractions, percentages, ratios and proportions to practical situations.
Familiarity with sales performance metrics.
Ability to solve practical problems.
Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.

Nice To Haves

Experience in business development

Responsibilities

Oversee and manage the sales performance within a community.
Achieve targeted sales occupancy and revenue goals.
Provide guidance, support, and inspiration to local teams to achieve targeted sales goals and ensure long-term business growth.
Work closely with the Executive Director to ensure the community has an optimized sales culture aligned with overall objectives, systems and resources and sales goals.
Develop and implement effective sales strategies and tactics to drive occupancy and revenue growth in the community.
Collaborate with the Executive Director to set clear, challenging, and achievable sales targets.
Regularly monitor and analyze sales performance metrics, including revenue, sales activities, and pipeline management, to identify areas of improvement and take appropriate actions.
Develop accurate sales forecasts and collaborate with the Executive Director in the development of the annual sales budget.
Collaborate with internal departments to provide necessary support and resources to the team, ensuring smooth operations and customer satisfaction.
Work with ED to host routine Ambassador Training, ensuring all leadership team members, concierges and other team members are trained in customer service, excellent telephone etiquette, “walk in” and back up tour support.
Stay updated on market trends, competitor activities, customer needs, and pricing and provide insights to the leadership team to drive strategic decision-making and effective sales approaches.
Communicate identified trends and market changes with Executive Director.