Community Relations Specialist

Michigan Schools and Government Credit Union • Saline, MI

7d

About The Position

Overview of Responsibilities: Represents MSGCU in the community and at member events and business development activities. Coordinates and implements programs and initiatives designed to increase membership, services per member, and loan activity to help MSGCU achieve our strategic targets. Supports MSGCU's financial education outreach efforts and delivery of financial literacy programs to meet the needs of current and prospective members in the community.

Building Key Relationships: Builds and strengthens relationships with Select Employee Groups (SEGs), key influencers, and community leaders to increase awareness and familiarity with MSGCU and promote MSGCU products and services to support membership growth. Engages with schools, businesses, community organizations, and assigned territory chambers to promote the availability of financial literacy and generate goodwill.
Strengthens Community Presence: Establishes MSGCU presence in new communities while maintaining presence in existing markets. Tactfully addresses competition and communicates the benefits of MSGCU’s products and services throughout the community. Analyzes and audits community engagement opportunities to provide recommendations for impactful involvement.

Coordinating Business Development Events: Plans and executes business development activities within the community. Assists in scoping, implementing, and managing various Community Relations initiatives including, community sponsorships, Give Back Program, Welcome Back to School Events, branch ribbon cuttings and grand openings. Allocates resources, defines and measures objectives, tracks progress to ensure deliverables are completed on time, within budget, and aligned with expectations. Reviews financial records, analyzes outcomes, and identifies improvements for future initiatives.
Facilitating Education and Outreach: Identifies opportunities to engage with SEGs, key influencers, and community partners within the brand footprint to coordinate schedules and facilitate financial education in classrooms, workplaces, and community settings. Develops curriculum and prepares the necessary instructional handouts for distribution at adult and high school presentations. Maintains financial literacy and knowledge of credit union products by actively engaging in essential professional development to deliver reliable information to members and potential members.

Requirements

• Bachelor’s degree in Marketing, Communications, Business Administration, Education or related field required.
• 2 years of sales, field marketing, teaching, or community relations experience, preferably within the financial industry or a closely related field required.

Nice To Haves

• 1 year of project management experience preferred.

Responsibilities

• Represents MSGCU in the community and at member events and business development activities.
• Coordinates and implements programs and initiatives designed to increase membership, services per member, and loan activity to help MSGCU achieve our strategic targets.
• Supports MSGCU's financial education outreach efforts and delivery of financial literacy programs to meet the needs of current and prospective members in the community.
• Builds and strengthens relationships with Select Employee Groups (SEGs), key influencers, and community leaders to increase awareness and familiarity with MSGCU and promote MSGCU products and services to support membership growth.
• Engages with schools, businesses, community organizations, and assigned territory chambers to promote the availability of financial literacy and generate goodwill.
• Establishes MSGCU presence in new communities while maintaining presence in existing markets.
• Tactfully addresses competition and communicates the benefits of MSGCU’s products and services throughout the community.
• Analyzes and audits community engagement opportunities to provide recommendations for impactful involvement.
• Plans and executes business development activities within the community.
• Assists in scoping, implementing, and managing various Community Relations initiatives including, community sponsorships, Give Back Program, Welcome Back to School Events, branch ribbon cuttings and grand openings.
• Allocates resources, defines and measures objectives, tracks progress to ensure deliverables are completed on time, within budget, and aligned with expectations.
• Reviews financial records, analyzes outcomes, and identifies improvements for future initiatives.
• Identifies opportunities to engage with SEGs, key influencers, and community partners within the brand footprint to coordinate schedules and facilitate financial education in classrooms, workplaces, and community settings.
• Develops curriculum and prepares the necessary instructional handouts for distribution at adult and high school presentations.
• Maintains financial literacy and knowledge of credit union products by actively engaging in essential professional development to deliver reliable information to members and potential members.

Benefits

• Competitive salaries are just the starting point for MSGCU team members. Generous health benefits, vacation time, retirement plan contributions and discounts on loans and phone service also come with the job.
• Annual salary begins at $62,500
• Medical, dental and vision on your first day! You can choose the most generous Health Savings Account (HSA)-eligible medical plan with no monthly premium for you (and your family)
• If you are at least 21 years old, you will receive a 3% contribution from MSGCU, and a 100% match for the next 7% you contribute to your 401(k)
• You will enjoy 12 paid holidays and up to 120 hours of PTO your first year of service (pro-rated based on start date)

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level