Community Programs Liaison

Lutheran Senior Services•St. Louis, MO

4d•$62,300 - $99,900•Hybrid

About The Position

This is a hybrid role that blends clinical social work expertise with relationship‑based community outreach; This position supports clients and families navigating care decisions while building trusted relationships with referral partners to drive appropriate private‑duty care placements; The role serves as a bridge between client needs, family decision‑making, and community partnerships, ensuring clients receive personalized, high‑quality care while supporting appropriate census growth through education, advocacy, and care coordination as outlined in the marketing plan for EverTrue Anywhere Care.

Requirements

Bachelor’s degree in Social Work (BSW) with sales experience
Requires 5+ years of prior healthcare community liaison experience, with demonstrated success in referral and business development in home care or senior services.
Excellent speaking, writing, and sales skills
Strong interpersonal, presentation, and relationship‑building skills
Self-motivation to work independently and as a team member
Advanced knowledge of computer technology; Database experience
Must possess and demonstrate skills and ability to effectively present information to management and public groups
Ability to interact effectively with referral sources, EverTrue team members, residents, clients, families, visitors, and the public
Ability to implement and interpret programs, goals, objectives, policies, and procedures.
This position will operate independently and will require frequent local travel to generate appropriate referrals and program enrollments with emphasis on private duty, At Home +, and GUIDE.
The individual must be comfortable in a clinical environment and have a general knowledge of medical terminology

Nice To Haves

Master of Social Work (MSW) preferred
Certified Care Manager preferred

Responsibilities

Conducts psychosocial assessments to identify client needs, risks, and support systems and creates care plans to help clients meet their goals
Assists families in navigating care decisions, transitions, and long‑term planning
Identifies barriers to care (financial, emotional, social, logistical) and helps develop solutions
Educates families on private duty care options promoting EverTrue as the Anywhere Care services provider of choice in the metro St. Louis area with special emphasis on home help, At Home +, and GUIDE
Manages client enrollment and executes contracts for new clients
Builds and maintains relationships with referral sources including hospitals and discharge planners, skilled nursing facilities, physicians and clinics, senior living communities, elder law attorneys, fiduciaries, and community organizations
Serves as a trusted clinical resource educating partners about the scope of private duty services through EverTrue Home Help, At Home + and GUIDE services
Facilitates introductions and warm hand‑offs between referral partners and intake teams supporting timely service initiation
Establishes a positive image of EverTrue in the public community representing the organization at community meetings, networking events, and educational sessions
Assists families in understanding care recommendations, pricing, and next steps, addressing hesitations or concerns by providing empathetic, clinical guidance
Supports conversion from inquiry to active service by establishing trust and clarity, following up on pending inquiries to ensure continuity and responsiveness
Supports census growth through ethical, relationship‑based outreach balancing advocacy for client needs with responsible business sustainability
Tracks referral activity, outcomes, and pipeline progress in the EverTrue database throughout the marketing and sales process daily sharing insights and partnership feedback with leadership
Participates in weekly sales and marketing meetings with the Anywhere Care team
Stays current on, and applies a firm understanding of, Medicare and Medicaid regulations related to the various programs and services; current insurance contracts across the EverTrue continuum of care
Maintains a high standard of excellence by promoting a positive, productive, and compassionate customer experience, always striving to exceed customer expectations, and treating patients, residents, guests, clients, families, physicians, visitors, vendors, and coworkers with dignity and respect
Connects clients and customers to the entire EverTrue continuum of care as appropriate
Promotes an atmosphere of teamwork, emphasizing a group effort in which the contribution of every employee is essential
Meets with the Anywhere Care Director of Sales and Marketing and Home Help and Answers leadership to review and develop quarterly goals and action plans