Community Marketing Strategy & Delivery Lead - Senior Associate

JPMorgan Chase & Co.•Columbus, OH

About The Position

The Community Marketing team unifies and amplifies initiatives that build trust in communities, empower consumers, and strengthen relationships with Chase customers. We are seeking a strategic marketing leader to define the “why” and “what” for Community Marketing - and drive end-to-end delivery. As a Community Marketing Strategy & Delivery Lead - Senior Associate in Consumer Bank, you will develop the marketing strategy, plans, and performance framework that guide Community Banking programs. You will translate business priorities into integrated initiatives and ensure execution stays true to strategy, brand, and customer experience standards. You will partner closely with delivery, creative, and channel teams to launch work efficiently and measure impact.

Requirements

Undergraduate or advanced degree in Marketing, Communications, Business, or a related field.
7+ years of relevant experience in marketing strategy, integrated planning, and/or communications.
Experience leading cross-functional programs from strategy through execution.
Strong analytical skills and comfort translating data into actions and narratives.
Excellent written and verbal communication skills with executive presence, proficiency with PowerPoint and Excel
Strong stakeholder management and ability to drive alignment across differing priorities.
Experience working with Legal/Compliance in regulated marketing environments.
Strong organizational skills and ability to manage multiple priorities in parallel.
Experience with field/branch marketing, local activations, or community-based programs.
Experience with audience insights, segmentation, and measurement frameworks.
Experience with financial education, message hierarchy and learning and development initiatives

Nice To Haves

Experience with field/branch marketing, local activations, or community-based programs.
Experience with audience insights, segmentation, and measurement frameworks.
Experience managing agencies and vendor partners.
Experience with financial education, message hierarchy and learning and development initiatives.

Responsibilities

Develop Community Marketing strategies, roadmap planning, and prioritization frameworks to support Chase connecting with communities at scale
Define target audiences, objectives, and value propositions to guide integrated campaign planning.
Establish program KPIs, measurement plan, and insight loops to improve performance over time.
Translate business needs into clear briefs for creative, channels, and delivery partners.
Lead stakeholder alignment across Marketing, Social, PR, Communications, Legal, Compliance, and business partners.
Partner with delivery teams to manage end-to-end execution, ensuring on-time and on-brand launches.
Drive test-and-learn planning and decisioning to refine messaging, channels, and experiences.
Monitor performance and produce executive-ready readouts with recommendations.
Ensure marketing work meets risk and regulatory requirements and follows approvals processes.