CLD Business Development Mgr Events & Marketing

Cornerstone Home Lending•University Park, TX

12d

About The Position

Cornerstone Home Lending, a division of Cornerstone Capital Bank, is seeking a Community Lending Division Business Development Manager - Events/Marketing. This role is responsible for developing and executing strategies to enhance community lending initiatives, foster relationships with key stakeholders, and drive business growth. The position requires a blend of business development, event planning, coordination, and marketing expertise to effectively promote lending products and services.

Requirements

Bachelor’s degree in Business Administration, Marketing, Finance, or a related field.
5+ years of experience in business development, marketing, or community engagement, preferably within the financial services or lending industry.
Proven track record of successfully planning and executing events.
Strong communication, negotiation, and interpersonal skills.
Ability to work independently and collaboratively in a fast-paced environment.

Responsibilities

Identify and pursue new business opportunities within the community lending space.
Build and maintain strong relationships with community organizations, local businesses, and potential clients.
Develop and implement strategic plans to increase market share and revenue in the community lending sector.
Plan, organize, and execute community outreach events, workshops, and seminars to promote lending products and services.
Coordinate logistics, including venue selection, catering, materials preparation, and attendee registration.
Collaborate with internal teams and external partners to ensure successful event execution and follow-up.
Develop and implement marketing strategies to raise awareness of community lending programs.
Create engaging content for various marketing channels, including social media, email newsletters, and print materials.
Monitor and analyze the effectiveness of marketing campaigns and adjust strategies as needed.
Represent the company at community events and networking opportunities to enhance visibility and establish connections.
Gather feedback from community members and stakeholders to identify needs and improve lending offerings.
Track and report on business development activities, event outcomes, and marketing campaign performance.