Generation WV - Communications & Marketing Intern

Generation West Virginia
Remote

About The Position

Generation WV is seeking a creative, organized, and enthusiastic Communications & Marketing Intern to help tell the stories of our programs, participants, employers, and partners. This internship provides hands-on experience in nonprofit marketing, digital communications, event promotion, photography, content creation, and brand management. The ideal candidate enjoys writing, social media, photography, and graphic design and is passionate about showcasing the people and communities shaping West Virginia's future.

Requirements

  • Current college student or recent graduate pursuing Communications, Marketing, Journalism, Public Relations, Graphic Design, Digital Media, or a related field.
  • Excellent written and verbal communication skills.
  • Strong attention to detail and organizational skills.
  • Familiarity with social media platforms and content creation.
  • Ability to work independently while collaborating with a remote team.
  • Passion for West Virginia and Generation WV's mission.
  • The candidate must live in the State of West Virginia.

Nice To Haves

  • Experience using Canva and Google workspace is a plus.
  • WordPress or website management experience
  • Familiarity with email marketing platforms
  • Photography and videography

Responsibilities

  • Write engaging social media posts highlighting participant success stories, events, and organizational updates.
  • Assist in drafting newsletters, blogs, website content, and email communications.
  • Interview program participants and alumni to develop compelling stories demonstrating program impact.
  • Support the creation of promotional materials for programs and events.
  • Assist with planning and scheduling content across Facebook, Instagram, LinkedIn, and other platforms.
  • Monitor engagement and recommend strategies to increase audience reach.
  • Research current social media trends and identify opportunities to improve engagement.
  • Help maintain an organized content calendar.
  • Design graphics using Canva or Adobe Creative Suite.
  • Capture photos and video during Generation WV events and trainings.
  • Edit short-form videos for social media and promotional campaigns.
  • Organize and maintain the organization's digital photo and video library.
  • Assist with website updates to ensure program information remains current.
  • Support email marketing campaigns and monitor performance metrics.
  • Help maintain consistent branding across digital platforms.
  • Assist with promotion of workshops, conferences, networking events, and Fellowship gatherings.
  • Provide on-site communications support including photography, social media coverage, and attendee engagement.
  • Help prepare event materials, signage, and promotional items.
  • Track social media and email marketing performance.
  • Research best practices in nonprofit marketing and workforce development communications.
  • Prepare basic reports summarizing engagement metrics and campaign results.
  • Maintain organized communications files and marketing assets.
  • Participate in staff meetings and brainstorming sessions.
  • Assist with special projects as assigned.

Benefits

  • Flexible scheduling that accommodates academic commitments.
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