Communication Specialist II

Texas A&MCollege Station, TX
Onsite

About The Position

The ideal worker is a creative, but detail-oriented individual who enjoys working collaboratively on a team and also excels at self-motivated, autonomous work. This individual will focus on connecting a variety of audiences across networks with the resources and programs available from The McFerrin Center for Entrepreneurship via multiple marketing/communications channels, platforms and outlets.

Requirements

  • Bachelor’s degree in marketing, Communications, Journalism, Sales, or related field, or equivalent combination of education and experience.
  • Two years of relevant experience including in communications, marketing, social media, sales, writing, events, fundraising/development.
  • Experience using a variety of social media platforms.
  • Experience writing, reviewing and posting content.
  • Experience with website maintenance (Wordpress, HTML), Adobe Suite, Sprout Social, or other comparable tools.
  • Experience within or a strong desire to learn strategic communications, including disciplines like media relations, social media, etc.
  • Ability to multitask and work cooperatively with others.
  • Strong verbal and written communication skills.
  • Strong interpersonal and organizational skills.
  • Ability to present information clearly and concisely.
  • Strong attention to detail.
  • Excellent presentation, writing, and editing skills with ability to proofread and edit for grammar and style.
  • Ability to think creatively about communicating an organization’s message and brand.
  • Proficiency using the Internet, smart phones, and various smart phone apps.
  • Proficiency in Microsoft Office applications.
  • Outstanding interpersonal skills, including the ability to respond to external constituents with tact, diplomacy and discretion represent the department professionally in a variety of public settings.
  • Must have a high level of creativity, excellent project and event management skills, and an in-depth understanding of the digital and social media marketing and communications landscape.

Nice To Haves

  • Three years of relevant experience including in communications, marketing, social media, sales, writing, events, fundraising/development, with a Bachelor's degree.

Responsibilities

  • Helps to write and review compelling, high-quality content for social media channels, letters, blogs, press releases, collateral materials, email communications, the website and other materials to promote activities of the McFerrin Center for Entrepreneurship.
  • Review and edit content for accuracy, messaging, grammar and style, maintaining the highest standards of quality and professionalism.
  • Contribute to the development of a digital content strategy that supports the organization's goals and objectives, ensuring that content is relevant and resonates with the target audience.
  • Researches, interviews subjects and generates content for various publication platforms, including social media posts, newsletters and web content.
  • Coordinates with Assistant Director to design, edit and produce newsletters, flyers, signage, email marketing and other promotional materials to support the Center's marketing efforts.
  • Assists in marketing and communication of all events, programs, activities and initiatives related to the McFerrin Center.
  • Collaborates with colleagues, including graphic designers, photographers, videographers and marketing professionals, as well as a team of students to assist in the production multimedia content that tells a cohesive and engaging story.
  • Assists in planning, implementing and promoting special events and programs as needed.
  • Leads photo and video shoots for events as needed.
  • Manages, creates, and imports content into the Center’s photo repository.
  • Manages McFerrin email inbox, along with all social media messaging and routes to appropriate Center staff.
  • Regularly proofs, edits and updates information on program webpages to ensure content is correct and up to date.
  • Coordinates with the logistics team for all details.
  • Maintains the Center’s online calendar in accordance with TAMU requirements.
  • Maintains tracking system for all printed promotional collateral, maintaining supply and coordinating with printers.
  • Analyzes event data to help inform McFerrin staff of marketing and programmatic suggestions.
  • Reviews current trends in entrepreneurship and business in regard to all content creation.

Benefits

  • Medical, prescription drug, dental, vision, life and AD&D, flexible spending accounts , and long-term disability insurance with Texas A&M contributing to employee health and basic life premiums
  • 12-15 days of annual paid holidays
  • Up to eight hours of paid sick leave and at least eight hours of paid vacation each month
  • Automatic enrollment in the Teacher Retirement System of Texas
  • Free exercise programs and release time
  • All employees have access to free LinkedIn Learning training, webinars, and limited financial support to attend conferences, workshops, and more
  • Educational release time and tuition assistance for completing a degree while a Texas A&M employee
  • Living Well, a program at Texas A&M that has been built by employees, for employees
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