Commercial Producer

Hearst•Des Moines, IA

32d•Onsite

About The Position

KCCI, Hearst Television's CBS affiliate serving Iowa, is seeking a creative marketer with strong writing and production skills to join our team as Commercial Producer. We're looking for a dynamic video producer who thrives at the intersection of marketing, content creation, and brand development. This position will lead the station’s client-facing commercial production but also participate in digital content, station image promotion, sponsored programming, social media assets, and long-form storytelling that engage audiences across broadcast, streaming, digital, and social platforms. The ideal candidate should have demonstrable skills in writing, producing, videography and editing. This role combines concept development, field production, editing, motion graphics, vertical video creation, and multi-platform content distribution while maintaining the highest standards of storytelling and creative excellence. Working closely with clients, Account Executives, Creative Services, and station leadership, this individual will help develop innovative marketing campaigns, elevate the KCCI brand, and create content that connects with audiences wherever they consume media.

Requirements

Two years of professional experience in commercial production, creative services, advertising, agency work, television production, marketing, or related fields desired
Demonstrated expertise in all forms of video production and editing.
Candidates with advanced proficiency in Adobe Creative Cloud, including Premiere Pro, After Effects, Photoshop, Audition, preferred
Strong videography, lighting, audio recording, and field production skills.
Experience creating content for digital, streaming, social, and broadcast platforms.
Strong understanding of vertical video, social-first storytelling, and platform-specific content strategies.
Proven ability to independently manage projects from concept through delivery.
Exceptional writing and communication skills with the ability to transform marketing objectives into compelling visual stories and persuasive messaging.
Strong graphic design and motion graphics sensibilities with a demonstrated portfolio of creative work.
Ability to manage multiple projects simultaneously while maintaining high-quality standards and meeting deadlines.
Experience coordinating talent, crews, vendors, and production logistics.
Strong organizational, time management, and client relationship skills.
Candidates who have a working knowledge of AI video editing tools such as Google Veo, Nano Banana and Waymark are preferred
Valid driver's license with a good driving record.
Related military service will be considered.

Responsibilities

Partner with KCCI Account Executives and clients to develop strategic marketing campaigns and creative concepts that align with business goals and audience needs.
Produce, write, shoot, direct, edit, and deliver commercial content for broadcast, streaming, digital, social media, and emerging platforms.
Lead projects through all phases of production, including creative development, scripting, pre-production, production, post-production, and final delivery.
Create short-form and long-form branded content, including client features, sponsored content, testimonials, community initiatives, documentaries, and multi-part digital campaigns.
Be ready to assist in developing station image campaigns, promotional content, community outreach initiatives, and marketing materials that reinforce KCCI's brand position as Iowa's News Leader.
Produce platform-specific content, including vertical video, social-first campaigns, streaming content, and digital marketing assets.
Utilize advanced editing techniques, motion graphics, and innovative production tools to create engaging and visually compelling content.
Develop storyboards, creative presentations, promotional concepts, and campaign materials that support both client and station marketing initiatives.
Coordinate production schedules, locations, talent, crews, and equipment while ensuring projects remain on time and within budget.
Collaborate with News, Sales, Creative Services, and station leadership to support special projects, sponsorships, station events, and community partnerships.
Maintain and manage production equipment, media assets, and project archives.
Stay current with industry trends, evolving content formats, social media best practices, and emerging production technologies.
Deliver exceptional client service while balancing multiple projects and deadlines.
In-person attendance is required.