FreeWheel Commercial Marketing Manger (Buyer Cloud)

Comcast•New York, NY

3d•$111,852 - $167,778

About The Position

Comcast Advertising is driving the TV advertising industry forward, from delivering ads to linear and digital audiences to pioneering the tech that makes it possible. We help brands connect with their audiences on every screen using advanced data, technology, and premium video content. Our media sales division helps local, regional, and national brands reach potential customers through multiscreen TV advertising. Our ad tech division FreeWheel provides comprehensive adtech that makes it easier to buy and sell premium video advertising across all screens, data types, and sales channels. This job entails developing and implementing marketing campaigns, managing new advertising product launches, and steering the sales team. It requires campaign analysis, team mentoring, and result reporting to meet business goals and enhance ROI. The role is crucial for strategic marketing success.

Requirements

5-7 Years Relevant Work Experience
Bachelor's Degree

Nice To Haves

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Responsibilities

Designing and launching marketing campaigns to introduce new advertising products and pricing structures
Implementing campaign strategies and promotional programs to target specific market segments effectively
Training the sales team on new advertising products, providing expertise to enhance sales techniques
Supporting sales staff during key customer visits, offering marketing insights and program adjustments
Researching market trends to design pricing programs that attract and retain customers
Monitoring marketing program performance and recommending data-driven solutions for optimization
Communicating department policies and procedures, ensuring team alignment with marketing objectives
Training and mentoring marketing professionals and staff to develop their skills and knowledge
Reporting on campaign results to senior management, providing clear metrics and insights on performance and ROI
Consistent exercise of independent judgment and discretion in matters of significance.
Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
Other duties and responsibilities as assigned.
Understand our Operating Principles; make them the guidelines for how you do your job.
Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
Win as a team make big things happen by working together and being open to new ideas.
Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
Drive results and growth.
Support a culture of inclusion in how you work and lead.
Do what's right for each other, our customers, investors and our communities.