Commercial Director

Four SeasonsSan Francisco, CA
Onsite

About The Position

Naviva, A Four Seasons Resort is seeking a Commercial Director to direct and oversee all commercial and marketing activities, including Sales, Catering, Conference Services, Public Relations, and Revenue Management. The goal is to ensure all activities and bookings maximize revenue per room occupied. This role is crucial in shaping how Naviva reaches guests, builds demand, and brings its distinctive experiences to life through creative partnerships, compelling programming, targeted activations, and innovative approaches to the luxury travel market. This is a hands-on leadership role for someone energized by the intimacy, agility, and creativity of a small, highly specialized luxury property. The candidate will work closely across departments, developing ideas into guest-facing experiences and commercially impactful initiatives, driving strategy through execution.

Requirements

  • 3 year university/college degree (or equivalent)
  • 3 – 5 years of employment in a related position
  • Requires strong revenue and budget management skills
  • The ability to build a positive working environment.
  • A Team Player and have interpersonal sensitivity

Responsibilities

  • Recruit, select and familiarise marketing department personnel with the Resort and their functions.
  • Train and guide marketing department personnel in the performance of their duties as to specific position responsibilities, performance techniques, reporting procedures, etc.
  • Conduct performance evaluations and follow up with marketing department personnel.
  • Implement activities that positively impact Resort RevPAR performance.
  • Review and monitor competitive hotels and resorts so as to formulate recommendations on product, programming and service enhancements to remain competitive.
  • Identify sources of business available to the Resort and establish priority marketing opportunities in the solicitation of that business.
  • Develop and implement the Annual Marketing Plan.
  • Maintain a cooperative working relationship with other departments particularly those with mutual guest contact.
  • Develop special promotional programs, guest activations and partnerships to stimulate trial, create awareness and generate revenue.
  • Develop the advertising and business promotion budget in conjunction with the Annual Marketing Plan.
  • Identify creative opportunities to bring Naviva's distinctive experiences, programming and points of difference to new and existing audiences.
  • Develop innovative commercial initiatives that strengthen Naviva's positioning within the luxury travel market and drive qualified demand for the Resort.
  • Actively engage with Resort leadership and operational teams to translate commercial strategies into tangible guest experiences, programming and activations.

Benefits

  • Participation in a team of professionals in luxury hotel industry
  • Excellent working environment
  • Access to an attractive benefits package
  • Performance evaluations
  • Continuous development and learning opportunities
  • Complementary nights in Four Seasons Hotels and Resorts worldwide
  • Life insurance
  • Optimum facilities for employees (Transportation, employees restaurant and laundry for uniforms)
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