Collegiate Marketing Lead

Celsius•Boca Raton, FL
•Onsite

About The Position

The Collegiate Marketing Lead supports marketing strategies and initiatives tailored to the collegiate landscape. Reporting directly to the National Collegiate Manager, the role manages a designated region and part-time CELSIUS collegiate brand representatives, and contributes to strategic oversight and operational management of collegiate marketing activities. Responsibilities include coordinating campaigns, optimizing resources, and ensuring effective use of departmental assets and tools. This is a full-time, on-site position at CELSIUS Headquarters in Boca Raton, Florida, with 15% travel and people-management responsibilities.

Requirements

  • Excellent communication and interpersonal skills.
  • Passion for field marketing and the collegiate space.
  • Experience in operations coordination or similar roles.
  • Proficiency in Microsoft Office Suite, including Word, Excel, and Outlook.
  • Strong organizational and multitasking abilities.
  • Attention to detail and accuracy in data management.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Knowledge of logistics and inventory management principles.

Responsibilities

  • Manage a designated geographic area and oversee Student Marketing Ambassadors’ progress toward objectives and performance benchmarks.
  • Coordinate recruitment, selection, and training of CELSIUS campus representatives.
  • Support program logistics, including inventory management, invoice processing, budget monitoring, vendor contract negotiations, and internal tracking systems.
  • Maintain knowledge of the collegiate consumer landscape, engage with campus dynamics, monitor emerging trends, and contribute insights to marketing strategies.
  • Develop experiential concepts aligned with marketing goals and tailored to collegiate cultural events and target audiences.
  • Execute premium sampling initiatives in the assigned territory and track key performance indicators.

Benefits

  • Comprehensive medical, dental, and vision benefits
  • Long- and short-term disability
  • Life insurance
  • 10 vacation days per year, subject to accrual policy
  • 11 company-paid holidays
  • 401(k) with company match
  • Identity theft and legal services
  • May be eligible for bonuses and Restricted Stock Units, subject to company plans
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