Clinical Liaison | Sales & Marketing | VNA Program
About The Position
The Clinical Liaison serves as a vital link between Midland Care Connection's VNA Program and healthcare providers, patients, and families. This role is responsible for promoting the organization's services and facilitating access to care for eligible patients. The primary focus is on building and maintaining strong relationships with referral sources, including hospitals, clinics, nursing facilities, and care coordinators. The Clinical Liaison will educate these sources about hospice, home health, and other supportive services offered by VNA. Additionally, the role involves assisting with referrals, supporting aspects of the admissions process, and ensuring seamless transitions of care. This may include meeting with patients and families to explain services and address questions. The position also entails community outreach, educational efforts, representing VNA at events, and tracking referral activity, all while upholding professionalism, confidentiality, and the organization's mission.
Requirements
- Clinical background (such as RN, LPN, social work, or related healthcare experience)
- Knowledge of hospice, home health, palliative care, or community-based healthcare services
- Strong communication and interpersonal skills, with the ability to speak comfortably with providers, patients, and families
- Ability to build and maintain professional relationships with referral sources
- Organizational skills and attention to detail for managing referrals and documentation
- Valid driver’s license and ability to travel locally to hospitals, clinics, and community sites
- Commitment to confidentiality and HIPAA compliance
Nice To Haves
- Previous experience in healthcare marketing, outreach, admissions, or care coordination
- Familiarity with discharge planning processes in hospitals or skilled nursing facilities
- Experience working with end-of-life care or seriously ill populations
- Knowledge of Medicare, Medicaid, and hospice eligibility criteria
- Strong presentation and community education skills
- Experience using electronic medical records (EMR) or referral tracking systems
Responsibilities
- Serve as a link between the organization and healthcare providers, patients, and families.
- Promote VNA's services and help eligible patients access care.
- Build and maintain relationships with referral sources such as hospitals, clinics, nursing facilities, and care coordinators.
- Educate referral sources about hospice, home health, and other supportive services.
- Assist with referrals and support parts of the admissions process.
- Ensure smooth transitions of care.
- Meet with patients and families to explain services and answer questions.
- Participate in community outreach and educational efforts.
- Represent VNA at events.
- Track referral activity.
- Maintain professionalism, confidentiality, and alignment with the organization’s mission.
Benefits
- Health insurance options for employees and dependents
- Dental, vision, and prescription drug plans
- Flexible Savings Accounts (FSA) or Health Savings Accounts (HSA), with employer contributions
- Paid Time Off (PTO), Personal and Taking Care of You Days
- Holiday pay (six holidays per year)
- 403(b) ERISA Retirement Plan, match provided
- Free group life and AD&D insurance of $20,000
- On-site education center to provide professional development and CEU credits
- Free Employee Assistance Program (EAP) for employees and dependents
- Paid monthly volunteer time at non-profit organizations
- Uniform Allowance Program
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
