Chief Revenue Officer (CRO)

Pragma Edge•Jacksonville, FL

5d•Hybrid

About The Position

Pragma Edge is seeking a Chief Revenue Officer (CRO) to lead and integrate its Global Sales, Marketing, and Customer Success teams. This role is responsible for driving revenue across four business lines: software products, professional services, managed services, and SaaS. The CRO will report directly to the CEO and will be accountable for the overall revenue number and the commercial organization. A key initial focus will be to unify the separate sales, marketing, and customer success functions into a single, cohesive system with shared definitions and reliable forecasting. Additionally, the CRO will be responsible for making Pragma Edge's integration technology understandable to enterprise buyers as a business outcome. This is an operational role that requires both strategic selling and hands-on management.

Requirements

10+ years of experience in senior commercial leadership roles (CRO, CCO, VP/SVP Sales) within enterprise B2B technology companies, including experience carrying a company-level revenue number.
Proven track record of scaling a technology or IT services business through rapid growth phases, with clear ownership of revenue trajectory.
Demonstrated ability to manage both high-velocity product/SaaS sales and long-cycle consulting/managed services.
Working knowledge of enterprise integration (B2Bi, EDI, MFT), business process and robotic automation, hybrid cloud, digital workflow modernization, GenAI, and Agentic AI.
Ability to hold credible technical conversations with CIOs.
Skill in translating integration and automation capabilities into financial and operational benefits (cost avoidance, risk reduction, cycle time reduction) for Fortune 1000 C-suites.
Experience building and mentoring teams, raising the performance ceiling for team members, and strengthening company culture while growing revenue.
Direct and transparent communication with the board, especially regarding bad news.
Bachelor's degree in business, computer science, management information systems, or a related field, or equivalent professional experience.

Nice To Haves

MBA or executive education.

Responsibilities

Build and iterate Go-to-Market (GTM) motions for software products, SaaS, consultative services, and multi-year managed contracts, recognizing their distinct buyers, sales cycles, and economics.
Standardize handoffs between demand generation, pre-sales engineering, and delivery to ensure a seamless client experience.
Sharpen market positioning within key verticals such as healthcare, supply chain, logistics, financial services, and retail.
Own and modernize the revenue technology stack, including CRM, marketing automation, and analytics, ensuring data integrity and pipeline visibility.
Deliver accurate and reliable revenue forecasts to the CEO and board, detailing performance by revenue stream, risks, and potential churn/expansion.
Manage key metrics for a hybrid software and services model, including ARR, NRR, LTV, CAC and CAC payback, services margin, and utilization-linked pipeline.
Recruit, develop, and retain a high-performing commercial team across different regions.
Establish a unified sales methodology, clear quotas, and transparent performance expectations.
Engage directly in strategic pursuits, assisting with enterprise procurement and executive relationships for major deals.
Develop technology alliances, channel partners, and marketplace listings to create a significant pipeline source.